Content Manager - Germany, United Kingdom - Cast UK Limited
Description
Content Manager
Berlin - Germany
Between€ 45,000 -€ 50,000
Role Profile
An exciting opportunity for a Content Manager to join a start-up company whose mission is to play their part in addressing some of today's biggest environmental Challenges.
Our client specialised in making electric mobility accessible to everyone.As a ContentManager, who will be achieving content objectives of maximizing organic traffic, driving high levels of engagement, and ultimately building trust and confidence in their products, and services.
Key Responsibilities
SEO
- Effectively track SEO visibility of your country and activate all actions to get maximum visibility
- Lead content agencies & freelancers to get the best value they can provide in the execution of tasks and processes:
- Conduct semantic audits to detect ranking opportunities (based on user's intent and keywords categorization)
- Conduct backlinks audits and build strategic partnerships with publishers and influencers to grow our popularity
- Build a Content Calendar that fits audience's demand
- Reviewing, editing, and improving content
Local Marketing
- Manage all channels (CRM, Social, Website) and ensure all content has a clear purpose aligned to the overarching content strategy, brand strategy, and business objectives
- Ensure we tell our brand story consistently across all touchpoints, create compelling stories for our users, and help drive more users into the funnel
- Create visual content in collaboration with freelancers and agencies and make sure that it's continually reviewed and optimized based on data and user feedback
- Identify, build and manage strategic partnerships to leverage their channels to tell our story and to generate more demand for our service
Skills Knowledge and Expertise
- Native in German
- An entrepreneurial spirit who thrives in a fastpaced and growing business
- You have a flair for storytelling and you have the ability to find the right words to get the right message across at the right time.
- You have a strong attention to detail, you know what goes into a great photo, you can create beautiful print layouts, and you can't wait to take pictures of our ebikes and mechanics in action to create a compelling story for our users and drive traffic& engagement.
- You have high standards for everything you do, and dig into the details to assure that your output consistently meets a high bar.
- You are a team player and like to work with people who are very different from you: Operations, Tech,...
- Being passionate about bikes is definitely a plus
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