Digital Marketer - London, United Kingdom - Academia One
2 weeks ago
Description
We are looking for a passionate and enthusiastic individual. Have a friendly and
approachable character. Enjoy working as part of a small staff team. Driven to help the
team achieve their targets. Flexibility to excel in different roles across a diverse
business.
Digital marketing involves the promotion of products and services through a variety of
digital channels using the internet and mobile technology. Push and pull marketing
techniques are applied, targeting consumers directly and indirectly
:
As a digital marketer, you will need to:
- Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
- Develop and execute strategies for social media, mainly RedBook, WeChat, LinkedIn,and Instagram
- Communicate with clients, affiliate networks and affiliate partners
- Conduct market and keyword research
- Contribute to social media engagement and brand awareness campaigns
- Communicate and collaborate effectively with different departments and potential business partners for marketing materials and new service development;
- Contribute to company and industry blogs and manage ecommunications
- Independently conduct market/product analysis and User Persona with valuable insights for future marketing campaigns
- Manage and analyze KPI and service feedback on regularly basis with nextstep actions
Skills:
You will need to have:
- Bachelor's degree in marketing, business, or a related field
- Excellent written and verbal communication skills in English and Mandarin
- Strong understanding of the Chinese consumer market and highereducation business.
- The capacity to prioritise and work across multiple projects
- Ability to work independently as leader of the project and share responsibility as a team.
- Organisational skills with the ability to deliver a high volume of quality work
- Creative skills for contributing new and innovative ideas
- Selfmotivator to integrate latest market news and technology into daily job content.
- Familiar with marketing/coworking tools such as Notion, AIGC, Google Analytics, Mailchimp, Facebook group
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