Digital Marketing - London, United Kingdom - eFinancialCareers

eFinancialCareers
eFinancialCareers
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

beBee Recruiter
Description

Responsibilities

  • Act as primary marketing automation tool administrator and maintain data quality in Eloqua database, and support alignment with CRM system (SalesForce)
  • Segment and leverage the marketing database for efficient and effective campaign targeting
  • Develop and manage various reports
  • Liaise with other team members and internal/ external stakeholders in the delivery of digital activities
  • Create and manage website content (Wordpress)
  • Understand and ensure Corporate brand and compliance standards are met
  • Stay abreast of new trends, emerging technologies, regulatory and legal requirements
  • Analysis of the effectiveness of campaigns and technology used in delivery
  • Support the delivery of Factsheets to Fundinfo
  • Create and manage Salesforce marketing material records that serve as subscriptions

Required Skillset

  • Experience of using Oracle Eloqua (or similar marketing automation tool) at a system administrator level including data management is essential
  • Experience of working with CMS (such as WordPress) and CRM systems (eg. SalesForce) is strongly preferred
  • Working knowledge of HTML and CSS is strongly preferred
  • Working knowledge of Adobe Creative Suite including Photoshop, Illustrator, AfterEffects is preferred
  • Prior knowledge and experience within digital marketing preferably within a businesstobusiness environment is preferred
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