Social Media Volunteer - Manchester, United Kingdom - Upwards Care Solutions

Tom O´Connor

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Tom O´Connor

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Description
At Upwards Care Solutions we are committed to offering high-quality care and support to Young People and Service Users.

Our purpose is to equip the Young People with the skills and tools to enable them to achieve a seamless transition into independent living and their own tenancy.

And to support Service Users within our CQC service to remain in their own homes with a sympathetic and dignified support package around them.

As a Social Media Volunteer you will be the driving force behind our online presence and community engagement.

You'll play a pivotal role in shaping and executing our social media strategy to promote the services, connect with our target audience, and establish our company as a leading provider in care solutions.


Responsibilities:

Strategy Development

  • Develop and implement a comprehensive social media strategy that aligns with the company's overall goals and brand identity.
  • Identify key social media channels and platforms for maximum impact and audience reach.
Content Creation

  • Generate bold and compelling content, including graphics, videos, and written copy, that resonates with our target audience.
  • Collaborate with the relevant teams to market and design cohesive brand messaging across all channels.
Community Engagement

  • Foster and nurture a vibrant online community by actively engaging with followers, responding to comments and addressing inquiries.
  • Monitor industry trends and conversations to stay ahead of the curve and incorporate relevant topics into our content.
Brand Advocacy

  • Identify and build relationships with external stakeholders and brand advocates who can amplify our message and reach a broader audience.
  • Encourage and leverage usergenerated content to enhance brand authenticity and credibility.
Analytics and Reporting

  • Utilise analytics tools to measure the success of social media campaigns and make datadriven
- recommendations for continuous improvement.

  • Provide regular reports on key metrics, social trends, and the competitive landscape.
Campaign Management

  • Plan and execute social media campaigns, contests, and promotions to drive brand awareness, engagement and conversion.
  • Monitor campaign performance and adjust strategies in realtime to optimise results.

Qualifications:


  • Proven experience as a Social Media Assistant or similar role in a fastpaced and innovative environment.
  • Strong understanding of the social care industry
  • Passion for staying uptodate on the latest trends.
  • Excellent written and verbal communication skills with a bold and creative flair.
  • Proficient in using social media management tools and analytics platforms.
  • Ability to work collaboratively with crossfunctional teams and adapt to a rapidly evolving startup environment.
  • Undergraduate/ graduate in Marketing, Communications, or a related field is preferred.
This volunteer role grants you an opportunity to acquire and sharpen the following skills:

  • Written and verbal communication
  • Creativity
  • Project management
  • Market research
  • Analytics

Once a satisfactory outcome is delivered, we will:

  • Provide a testimonial for LinkedIn that can also be added to your CV/Resume
  • Allow you to add our Company Name to your LinkedIn profile
  • Write a LinkedIn Post thanking you for your contribution.
Disclaimer

This is a voluntary position, however we will contribute towards the following:

  • Travel expenses for commute
  • Lunch allowance

Job Type:
Volunteer


Pay:
£1.00 per year


Schedule:

  • Flexitime

Experience:


  • Social media marketing: 1 year (preferred)
- social media: 1 year (preferred)


Work Location:
In person

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