Data & Insights Manager - London, United Kingdom - eFinancialCareers
Description
Join us as a Data & Insights Manager in the Nerve Centre- For a skilled data professional with a good understanding of communications, this is an exciting opportunity to help deliver datadriven organisational change and decision making
- You'll be managing performance analytics and insight tools to build an outcomedriven and dataled high performance culture within the team
- Joining a collaborative and influential team, you can expect lots of variety and great visibility for you and your work
What you'll do
As our Data & Insight Manager, you'll be providing high quality analytical input to help develop and implement innovative performance and transformational tools.
Through analysing multiple sources of information, such as web traffic, social media engagement,media coverage and relevant business operational data, you'll be identifying patterns and trends that help our leadership teams and key stakeholders to make purpose-led decisions and generate great value for the bank.
You'll also be:
- Implementing digital and web tracking solutions to create a golden source data asset across our communication channels
- Partnering with the business to identify the most appropriate insight solutions and supporting their delivery
- Designing and implementing a communications measurement and analytics framework
- Using your internal business knowledge and external research to provide new propositions to deliver enhanced performance analytics solutions
- Collaborating closely with channel owners and delivery and planning teams to understand campaign impact and maximise return on investment
The skills you'll need
You'll also bring:
- Knowledge and an understanding of data, risk, and regulatory policies and guidelines and any emerging trends and best practices within the communications industry
- Experience of web analytics, SEO, tagging and social and news media analytics tools
- Experience of digital communications measurement and knowledge of corporate communications would be beneficial but not essential
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