Digital Marketing Executive - Tunbridge Wells, United Kingdom - GerrardWhite

Tom O´Connor

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Tom O´Connor

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Description

Digital Marketing Executive
One of the UK's leading independent travel specialists is currently seeking a Digital Marketing Executive to join the team.

This company are based in
Tunbridge Wells and currently work on a hybrid basis (3 days at home, 2 days in the office).

You will take ownership of a number of interesting tasks & projects, bringing a varied skillset to help them deliver objectives in a data-influenced, target-driven environment.

You'll be experienced across different digital channels and understand mechanisms of how we can reach and influence people digitally, in a commercially-viable way.

You will be keenly interested in what constitutes 'good' digital marketing within the broader market, aiming to become best-in-class across whatever initiatives you're working on.


Must have skills & experience:

  • PPC Management & Optimisation
  • Account Management Liaison
  • Budget Management & Ad Creatives & Optimisation
  • CRO/UX/Variant testing
  • Data Management, Analysis & BI
  • Analytics and reporting (GA4)
  • SEO Management (Search Console)
  • Reputation Management
  • Brand Management (Performance Management, Technical Aspects)
  • Appreciation of consumer psychology at various phases of the buying cycle
  • Business Development (Identifying targets, market analysis, etc)
  • Marketing Strategy (Targeting, positioning, segmentation, etc)

Personal requirements:

  • Curious both creatively and analytically
  • Takes ownership
  • Articulate in communication
  • Thinks differently you'll want to understand our audience's psychology and the deeper reasons behind their purchasing decision

Benefits:


  • Casual dress
  • Company pension
  • Free or subsidised travel
  • Sick pay

Salary:
£30,000 - £40,000


Schedule:

  • Monday to Friday

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