Digital Marketing Executive - Tunbridge Wells, United Kingdom - GerrardWhite

GerrardWhite

Verified Company

Tunbridge Wells, United Kingdom

4 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Digital Marketing Executive
One of the UK's leading independent travel specialists is currently seeking a Digital Marketing Executive to join the team.

This company are based in
Tunbridge Wells and currently work on a hybrid basis (3 days at home, 2 days in the office).

You will take ownership of a number of interesting tasks & projects, bringing a varied skillset to help them deliver objectives in a data-influenced, target-driven environment.

You'll be experienced across different digital channels and understand mechanisms of how we can reach and influence people digitally, in a commercially-viable way.

You will be keenly interested in what constitutes 'good' digital marketing within the broader market, aiming to become best-in-class across whatever initiatives you're working on.

Must have skills & experience:

PPC Management & Optimisation
Account Management Liaison
Budget Management & Ad Creatives & Optimisation
CRO/UX/Variant testing
Data Management, Analysis & BI
Analytics and reporting (GA4)
SEO Management (Search Console)
Reputation Management
Brand Management (Performance Management, Technical Aspects)
Appreciation of consumer psychology at various phases of the buying cycle
Business Development (Identifying targets, market analysis, etc)
Marketing Strategy (Targeting, positioning, segmentation, etc)

Personal requirements:

Curious both creatively and analytically
Takes ownership
Articulate in communication
Thinks differently you'll want to understand our audience's psychology and the deeper reasons behind their purchasing decision

Benefits: