Marketing Consultant - Larne, United Kingdom - Caterpillar

Caterpillar
Caterpillar
Verified Company
Larne, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Career Area:
Marketing


Compensation Grade:23**:


Your Work Shapes the World at Caterpillar Inc.


When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other.

We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities.

We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.


Job Title:
Marketing Communications Consultant


Salary/Grade:
£50,500 + per annum dependent upon experience


Location:
Larne, Northern Ireland


Benefits:


  • 25 days annual leave, plus 8 Bank Holidays
  • Up to 12% bonus


  • Contributory pension scheme

  • Caterpillar will double the employee's contribution up to 6%


  • Contributory share scheme

  • Caterpillar will match 50% of the employee's contribution.
  • Optional flexible benefits including access to health and dental care plans for family members, EV car lease, holiday purchase.

Rel ocation/ Sponsorship:

Not offered for this role.**
Flexible working arrangements will be considered for this role, in-line with the needs of the business.



Who is Caterpillar? What do we do?
With 2022 sales and revenues of $59.4 billion, Caterpillar Inc.

is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives.

For nearly 100 years, we've been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future.

Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Caterpillar does business on every continent, principally operating through three primary segments - Construction Industries, Resource Industries and Energy & Transportation - and providing financing and related services through our Financial Products segment.


What will Caterpillar do for you?


From day one, you're set up to thrive at Caterpillar: helpful training, relatable mentors, global experience, competitive salary package, work-life balance and the growth opportunities you expect with a Fortune 100 company.

You power our success and we are committed to empowering yours. After all, when your work can impact the entire world, it's important to do work that matters.


The Opportunity


Within Caterpillar's Electric Power Division every employee contributes to creating sustainable, world-changing power solutions that impact lives around the globe.

Join our winning team and help build a better, more sustainable world.


Do you thrive in a fast-paced environment where you can use your organizational, creative, and decision-making skills to drive projects forward? If the answer is YES, then we have an excellent career opportunity for you to join our Marketing team.

As a Marketing Communications Consultant, you will be a divisional expert in Electric Power Marketing Communications with responsibility for aftermarket marketing communications.


Job Duties/Responsibilities

May include, but are not limited to:

  • Collaborate with dealers on marketing campaigns, define and execute campaigns alongside dealer marketing teams.
  • Tailor content and strategies for regional effectiveness
  • Review leads and lead management processes with dealer teams
  • Collate regional marketing plans and share with dealer marketing teams to achieve alignment
  • Organise dealer communications updates and collaboration sessions
  • Engage dealer marketing teams in using key platforms eg collaborative marketing platform
  • Overall, you can expect to Define innovative marketing communication strategies for product and services promotion via physical & virtual customer experience including tradeshows
  • Work in partnership with internal and external creative agencies to develop creative briefs e.g. for advertising including print, digital, and video assets
  • Analyze industry trends and the competitive environment
  • Collaborate with dealer marketing teams in Americas and Europe, Africa, Middle East regions

Qualifications & Experience:


  • Experience in Marketing, Sales, or a Communicationsrelated role.
  • Marketing Cloud experience
  • International marketing experience
  • Digital marketing experience
  • Ability to work with people from many different backgrounds and cultures, internally and externally, with the appropriate influence and ability to resolve differences
  • Ability to deal with sensitive issues, mentor and coach, and/or persuade others on new marketing tactics, new technology and distribution methods
  • Good human relations skills to develop a collaborative/cooperative work relationship with others inside and outside the business unit. Demonstrated proficiency in multiple projects management
  • Metricsdriven marketing mind
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