Digital Analytics Lead - London, United Kingdom - Harnham
Description
146376/CH
Digital Analytics Lead
Central London
Up to £70,000
A growing brand in the Fashion and Accessory space is reprioritising the Data & Analytics influence on their data lead business decisions; this will involve a wide expansion and growth within their Digital space.
Company
Typically, a brick-and-mortar lead business with a multi-national presence, after bringing in more investment into the Data space, have developed a more advanced Data Science capability and making their Data available in offline and online formats.
Role
Digital Analytics currently is split across a team focused on AB and MV Testing, and Implementation, with Web Analytics (Reporting & Insight) responsibilities shared between the two.
They are now looking for someone to come in and own Digital Analytics Estatefor the brand, and work with internal and external stakeholders to communicate the importance of Digital Analytics to the wider brand.
Skills Needed
- Google Analytics
- Google Tag Manager
- SQL
- Good Stakeholder Management Skills
Salary and Benefits
How to Apply
**KEY TERMS
**IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, SettingUp Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation
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