Head of Audience Strategy - London, United Kingdom - Crisis
Description
About us
Crisis is the national charity for homeless people. We know that homelessness is not inevitable. We know that together we can end it.
In 2024, we will embark on our new ten-year strategy to end homelessness.
To achieve our goal, we will need to create new ways to engage with our existing audiences as well as invite new audiences to support our mission.
Title:
Head of Audience Strategy
Salary:
£72,989 per annum
Contract:
Permanent
Location:
Based in our London office (we are open to a range of flexible working options, in line with Crisis' Hybrid-Working Policy)
About the role
About you
We're seeking someone with significant experience and expertise in audience development, with a successful track record in organisations comparable in scale and complexity to Crisis.
You will be ambitious, with a strong understanding of our challenges and how to make the most of opportunities to create new relationships with audiences and think differently about what it means to support a charity and social cause.
We're looking for someone who....- has played a pivotal role in shaping and implementing audience strategies that align with organizational goals
- has a demonstrated ability to lead proposition and product development initiatives, successfully driving income generation and fostering meaningful audience engagement
- has led organisational audience segmentation, involving the strategic commissioning of external agencies to enhance insight and engagement
- has significant expertise in strategic communications planning and brand strategies
- Is an effective leader of both their team and within the broader organisation
Working at Crisis
As a member of the team, you will have access to a wide range of employee benefits including:
- Interest free loans for travel season ticket, cycle to work, and deposit to secure a tenancy
- Pension scheme with an employer contribution of 8.5%
- 28 days' annual leave
- Enhanced maternity, paternity, shared parental, and adoption pay
- Flexible working around the core hours 10am4pm
- And more (Full list of benefits available on website)
When you join us, you will have the opportunity to join our staff diversity networks, which aim to champion issues across the organisation, enable staff to be their authentic and best selves and contribute to making Crisis a truly diverse organisation.
Closing date:
Sunday 10 December 2023 (at 23:59)
**Interviews will be held beginning of W/C 18 December
Accessibility
For more information about our work please visit:
To see our work in action please visit:
Registered Charity Numbers:
E&W1082947, SC040094
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