Senior PPC Manager - Poole, United Kingdom - Teamjobs Commerical Team

Tom O´Connor

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Tom O´Connor

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Description
I am looking for a Senior PPC Manager to join a well-established fast-growing B2B E Tailer located in Poole.


My client offers Hybrid working - with 3 days in the office and 2 WFH and amazing benefits and culture to match.

Duties and Responsibilities

  • Responsible for the management and reporting of the commercial fundamentals behind our group advertising investments at all levels from Marketing Executive to Board Level.
  • Leading the decisions behind where the group budget is invested, whether that's new opportunities in existing channels or entirely new channel opportunities, through risk/opportunity analysis.
  • Development of the wider business advertising strategy in conjunction with the Group Marketing Manager and the Senior Marketing Team
  • Always questioning how we can maximise the benefit of our investment by remaining at the leading edge of advertising techniques across Google Ads, Microsoft Ads and more.
  • Developing top and bottom of the funnel growth strategies across the spectrum of paid digital channels (Search, Social, Display, Remarketing etc.)
  • Collaborate with agencies, vendors and partners as required including planning and expenditure.
  • Continued professional development and training of the PPC Team.
  • Advise on the SEO strategy and produce actionable plans with the Trading Team that complement our advertising.

Knowledge required:

Strong budgeting skills, with a skill for categorising spends across key campaign activities and planned outcomes.

  • Knowledge of working handson with Google Ads and Microsoft Ads.
  • Paid search knowledge including account and keyword strategies, Remarketing, KPIs and targets, script development, audiences/segmentation or account automation tools, and related products.
If you want to find out more, please get in touch and APPLY TODAY

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