Content Creator - Sheffield, United Kingdom - Huthwaite International

Huthwaite International

Verified Company

Sheffield, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Huthwaite International - Content Creator
Huthwaite International provides Sales, Negotiation and Communication skills improvement solutions to B2B companies around the globe.

We are internationally renowned for the strength and rigour of our approach and are widely recognised as the leader in our field.

The Content Creator at Huthwaite will play a key role in creating and delivering engaging and inspiring content both online and offline for both the Marketing and Sales teams.

The role will work across a range of projects in the organisation and therefore effective working relationships will need to be formed with various internal teams, external stakeholders and suppliers to ensure content is engaging, includes the latest product info and is written in house style.

Marketing Content Support

Ensuring our digital presence supports and enhances our business offering and delivers our messages effectively, the role will support the Director of Marketing in shaping the digital content strategy.

This role requires someone who is creative and can identify, create, manage and deliver digital content such as blogs, whitepapers, posts, scripts etc.

across channels including websites, social media, webinars and video.

Sales Content Support
Enable sales teams with the resources and reinforcement they need and ensure the marketing-sales alignment is strong.

These resources will include production information, buyer personas, value propositions, sales presentation and proposal content, case studies and testimonials, competitor bench marking and analysis material.

Responsibilities of the role

Work together with sales team to create engaging sales proposal and presentation content that is targeted to client needs.
Work alongside the marketing team to create highquality persona and industry led content that keeps visitors engaged across the website.
Work with teams across the business to create personaled content, understanding the key challenges to that persona.
Plan, produce and create a programme of digital content to be used across all our digital channels, increasing engagement with our audiences and stakeholders.
Work with key stakeholders to mature and evolve the 'Huthwaite Tone of Voice' and promote across the business.
Serve as a liaison between sales, marketing and product teams to develop, manage and implement clear marketing copy of our products and services to be used by the commercial teams.
Responsible for developing Customer Success Stories (case studies) and testimonials for the commercial team to use during the sales process.
Maintain and update product content collateral to ensure it is easily accessible and providing the capabilities sellers need.

Skills, know-how and experience

A Bachelor's degree in communications, English, journalism, literature, marketing or other related fields.
Experience as a content creator in prior roles creating strong and engaging content.
Understanding of SEO best practices.
Proficiency with content management systems, ideally including HubSpot.
Proficiency with Microsoft Office suite, especially Word and PowerPoint.

This is a flexible hybrid role which will require travel to our South Yorkshire Office on a regular basis.

To apply, please send your CV with covering letter and current salary details.

Job Types:
Full-time, Permanent

Salary:
£25,000.00-£30,000.00 per year

Benefits: