Senior Cro and Digital Analyst - London, United Kingdom - Harnham - Data & Analytics Recruitment
Description
148085/CH
Senior CRO and Digital Analyst
Leading Technology Brand
£65,000
Hybrid Working in Central London
A leading technology brand are currently undergoing a restructure from a brand and vision perspective; this has enabled Digital and Data Analytics to be placed at the core of its priorities and an opportunity for someone to own CRO and grow in tandem witha vastly ambitious Digital Analytics team.
Company
- An emerging presence in the technology and telecommunications space have recently had huge investment into their brand and have brought in some key new members at the Senior C Suite levels of the brand. This investment has subsequently resulted in a highgrowth period, and an influx of available Data within the immediately available. Within the 5 markets that the brand operation, they have substantially grown out and advanced Data Analytics Teams, and are now investing within their Digital Analytics and CROspace.
Role
- You would be working closely with the wider Product Team, and with the Digital Analytics Manager to own the optimisation of the Customer Journey within their Digital Real Estate. This would involve building and running tests within Adobe Target, whilstalso retaining the ability to edit the AB and MV Tests with JavaScript. The other arm of the role is focussed around providing key Insight using Google Analytics on the present Website and Digital Marketing Campaigns.
Skills Needed
- Extensive experience Reporting and providing Insight across Website and Digital Marketing Campaign Performance
- Commercial experience using AB and MV Testing tools such as Google Optimize/Optimizely/Adobe Target
- The ability to edit custom AB Tests in JavaScript would be highly advantageous, but not crucial
- Great stakeholder management skills
Salary and Benefits
How to Apply
**KEY TERMS
**IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, SettingUp Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation
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