Marketing Assistant - Shrewsbury, United Kingdom - Dechra Pharmaceuticals PLC

Dechra Pharmaceuticals PLC

Verified Company

Shrewsbury, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Job Introduction
Thanks for checking out our vacancy, we're delighted you want to learn more about Dechra

Dechra are a growing, global specialist within the world of veterinary pharmaceuticals. Our expertise is in the development, manufacture, marketing and sales of high quality products exclusively for veterinarians worldwide.

Here at Dechra, our values are embedded within our culture and thrive within our family of almost 2500 colleagues globally.

From manufacturing to marketing, (
D)edication, (
E)njoyment, (
C)ourage, (
H)onesty, (
R)elationships and (
A)mbition are at the heart of our everyday operations and the way we do business.

The Opportunity
This is a highly varied role for a veterinary focused Company.

It will see you take ownership of mostly below the line marketing campaigns, because a lot of the products are regulated medicines.

It comprises an interesting mix of B2B marketing to distribution partners and veterinary practices activities.

Using data and insight you will work with the different functional teams (including technical, regulatory and sales) to deliver and adapt brand / product campaigns that support growth through driving a mix of compliance, increased market penetration and ultimately increased customer's customer recommendations.

It requires good communication skills, as well as creative flair to inspire and implement new brand campaigns.

Main Responsibilities

Generate regular reports and dashboards to track key performance indicators (KPIs) such as conversion rates, customer acquisition costs and return on investment (ROI).
Collaborate with crossfunctional teams including marketing, technical and sales to optimise campaign performance. Provide recommendations for adjustments to targeting and messaging based on data analysis.
Hold responsibility for internal asset management system.
Ownership of internal engagement and training on product brands and customer segments for all relevant areas of the business within the scope of the International markets.
Develop a deep understanding of the customer and how customers (e.g. veterinarians, end users) utilise product(s) and what information they need to remove barriers to the use of product(s).
Support the Marketing Manager to benchmark brand and customer segment performance, feeding insights into the International team to identify opportunities for growth and continuous improvement.
Bring passion and an eagerness to learn to the team look for outside ideas for inspiration, demonstrating flexibility in approach towards an everincreasing digital future.
Responsibility for own personal health and safety.

Communication

Internal

Regional Managers (Sales)

Communicating Campaigns and getting feedback.

Technical Managers (Veterinarians)

Developing campaigns and getting feedback to improve material.
EU & US Marketing
Sourcing EU & US material.
Regulatory work with Regulatory to seek marketing material approvals.
External

Creative agencies

Print, Promotional, Media/Editors

Distributors

Voice of Customer feedback + at additional events
Translation agencies
Use of Pardot to communicate effectively with the customer base.
Fluent in English (spoken and written)
Ability to structure and organise effectively and deliver to deadlines
Good organisational, problem solving and time management skills, liaising with multiple teams across the business
Selfstarter with demonstrable use of initiative
Excellent interpersonal and customer service skills, with the ability to communicate effectively with all levels, establishing and maintaining effective working relationships
Works effectively with others, building productive, collaborative relationships across departments and with third parties
Ability to work independently as well as collaboratively in a team environment
Creative Mindset
Detailoriented with a passion for accuracy and continuous improvement
Good general level of IT skills relating to Microsoft Office suite and prepared to learn new packages as required
A flexible approach, able to cope with a constantly changing environment and priorities, work under pressure and handle variable workload
Proven experience in product / brand management or within product marketing
Proven experience in marketing analytics, campaign measurement, and reporting, preferably in a fastpaced environment
Degree level in marketing, communications or business management or a relevant qualification
Some domestic or international travel may be required

About The Company