Omnichannel Enablement Manager - Tadworth, United Kingdom - Trust In Soda
Description
Omnichannel Enablement Manager
Start Date:
ASAP
Contract Length:9 months initially
Location:
Remote
Rate:
£ PD
Engagement Method:
Inside IR35
This role will be responsible for supporting Omnichannel Enablement service delivery activities on a global scale. The Omnichannel Enablement Manager role will help develop digital strategies and goals.
Key Responsibilities
- Marketing Automation & Personalisation capabilities through execution of outbound (eMail) marketing programs
- Journey Orchestration to track HCP behaviours across touch points, identify behaviours & trends and deliver dynamic personalised content & messaging
- HCP Portal to engage customers with promotional messaging, and/or access additional products and services. Advise marketing teams on how to structure and implement a successful portal strategy to enhance the customer experience. Portal governance and abovebrand oversight.
- Manage and oversight Omnichannel reporting to measure omnichannel performance and guarantee KPIs consistency across Global standard dashboard.
Qualifications
- BA Required; MBA or equivalent Master'slevel education preferred
- Demonstrate passion for digital and innovation
- Digital marketing or equivalent experience in pharmaceutical sector is preferred
- Influence and communications skills ability to generate credibility
- Ability to work with metrics and KPIs to evaluate and optimize the digital performance
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