Apprentice Digital Marketer - London, United Kingdom - Creative Alliance

Creative Alliance

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Opportunity information

Salary £16000 per year
Duration 18 months
Advert closing date 29/04/2024

Description

Pump Court Chambers is one of the UK's premier common law chambers, with deep strength in civil, criminal and family law.

Based in London and focusing on the South and West, our breadth of expertise and collaborative approach enable us to provide clients with joined-up, practical solutions across multiple specialisms in law.

Pump Court Chambers is one of the UK's premier common law chambers, with deep strength in civil, criminal and family law.

The succesful Apprentice's main duties will be split into 3 main areas.

Marketing social and web as well as creating content
Networking and events

- occasional office duties

and include;

Managing and maintaining the internal database, including invitation lists for Chambers events/newsletters etc
Website maintenance and social media posting and updating news items, blog articles and member CVs
Supporting the completion of legal directories, including: organising researcher interviews, gathering data and collating submissions.
Support in the organisation of marketing events, both onsite and online, from start to finish (some travel outside of London and out of hours attendance may be required).
Designing and updating promotional materials and editing videos
Liaising with external companies: web/design agency; venues and venuefinding services; promotional companies; IT support etc.
Various administrative duties as required processing invoices/updating marketing budget/booking couriers

Entry requirements

Applicants should be literate and numerate. Grade C/4 and above in English Maths and IT are required

Training to be provided

You will be completing the Level 3 Multi-channel Marketer Apprenticeship

(N.B. Formally Digital Marketer Level 3. As of Dec 2023, Digital Marketer has been updated to Multi-Channel Marketer. This new standard expands on the curriculum and provides learning on all aspects of marketing instead of solely focusing on digital marketing.)

As a Multi-Channel Marketer Apprentice, you help with planning, creating and implementing, impactful marketing campaigns across digital platforms.

As part of the Marketing team, the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans.

They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.

Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training

Your training will include:
Creating your Portfolio

Marketing Principles & Theory

Branding Theory and Effective Communication

Understanding your Audience & Customer Journey

Research Methodologies and Competitor Analysis

Understanding Business Vision and Objectives

Budget Management - Understanding ROI

Marketing Campaign Planning and Scheduling

Marketing Plan Implementation

Content Creation:
Planning and Development

Content Creation:
Tools (Practical)

Copywriting - Persuasive writing techniques

Quality, Standards and Legislation

SEO:
Introduction

CMS/WordPress & Cornerstone Content

Metrics & Analytics:
Measurement tools

Reports & Optimisation:
Google Analytics

For the Multi-Channel Marketer apprenticeship, there is an end point assessment.

This is done in the final part of the apprenticeship and is how the apprentice is judged on their learning and will include:

Producing a written Report
Portfolio of evidence based work
Presentation and Q&A
Professional Discussion based on Portfolio

Things to consider

Skills required

Array

Future prospects

This will also be met with a pay increase to £20,000 a year.

Hours per week 40
Working week Monday - Friday
Apprenticeship standard Multi-channel marketer (Level 3)

London, London, England, EC4Y 7AJ