Social Media Manager - London, United Kingdom - Christopher Keats

Christopher Keats

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Our client is a luxury travel and superyacht company:

With headquarters in London and Palm Beach Florida, they embody a boutique and modern passionate to create luxury and extraordinary experiences.

Role responsibilities:

Play a key role in optimising global and regional social media strategy to drive engagement with existing followers and customers, as well as acquire new followers through highly targeted and effective campaigns
Ownership of the global social media publishing calendar, including responsibility for aligning their brand with new and emerging social media trends
Daytoday posting, content optimisation and community management of global social media platforms
Work with the Head Of Marketing and Creative Lead to leverage business

- and user-generated-content

Review and manage the social media accounts of key business partners
Define the strategy for their internal broker social media accounts, supporting the team with an ongoing calendar of content and story ideas
Create and communicate social media best practices, case studies and guidance to the wider business
Use data driven insights and analytics to refine and improve the effectiveness of the social media strategy
Regular competitor analysis
Review and update the business's Social Media Policy, and other related guidelines

Experience & requirements:

Degree level or equivalent has indepth knowledge of social media marketing through a min of 3 years' work experience in a relevant role
Has proven indepth knowledge and experience of all social media channels, and competence in managing multiple profiles simultaneously
Can demonstrate a thorough understanding of how businesses can and should use social media
Experienced in creating content and posting on multiple channels regularly
Proven ability to develop creative content and campaigns for use across multiple channels
A confident communicator with excellent writing and editing skills
Ability to work with complex information and distil into content for consumerfacing promotions
Experience at creating social media plans for live events, creating engaging content for all channels
Ability to work in a fastpaced environment and under pressure

Desirable: