Digital Marketing Manager - Shirley, United Kingdom - AF Selection

AF Selection

Verified Company

Shirley, United Kingdom

4 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Established over 100 years ago, this multinational car manufacturer has developed a rich history of success & prestige and has developed a highly successful niche in a crowded market.

The company also has several subsidiaries and joint ventures, and theirvehicles are distributed via a network of 100 franchised dealers.

This role involves all national marketing, advertising, and aftersales activities, so if you're a creative and ambitious digital communications professional, it's an amazing opportunity to develop your career with a variety of renowned automotive brands.

The role

Key to this role is to develop a strong and innovative digital marketing strategy using SEO, PPC terms and other techniques to drive traffic to company pages and generate interest for this historic brand.

You will play a vital role in their digital successand growth, and work closely with the Head of Marketing and the digital agency team, to ensure you get the best out agencies and keep their online presence fresh & innovative.

You'll work across other Marketing areas to draw together written, graphic, and video content while staying up to date on latest marketing technologies.

You'll refine/develop the national website and dealer website content to ensure the company's online growthand you will also develop effective digital marketing initiatives to generate brand loyalty with customers.

This will also involve working alongside agency partners, you'll ensure that they can provide the most cost effective and up-to-date digital solutions.

What we're looking for

You'll have demonstrable digital marketing and communications experience, as well as fundamental digital business issues; passion for new digital trends and generally switched on to all things to do with the digital marketing industry.

You'll also be happyin a hands-on role within a small, close kit marketing team where collaboration is of high importance.

You'll also have a comprehensive knowledge and understanding of how to set-up and use online tracking analytics to monitor, evaluate and gain the best outcome for all marketing activities, and someone who is a strategic thinker who can advise both managementand agencies, and someone who can quickly respond to tactical requirements, when appropriate.

What's on offer

A salary of up to £40,000 which isn't set in stone, plus extensive benefits such as an Annual Bonus, 8% contributory Pension, Private Medical Insurance, On-site gym, restaurant and barista.

Most of all, the opportunity to drive forward the digital presenceof a global automotive brand which is steeped in history, prestige and has numerous awards & accolades for innovation & diversification.