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    • B2B Organic Social Media Manager - birmingham, england, United Kingdom - Pull The Pin Agency (PTP)

    Pull The Pin Agency (PTP)
    Pull The Pin Agency (PTP) birmingham, england, United Kingdom

    1 week ago

    Default job background
    Description

    Develop a comprehensive social media strategy for our clients on LinkedIn, Facebook, and Instagram. This role involves creating engaging content, analyzing performance data, and continuously optimizing strategies to achieve business objectives.

    Key Responsibilities:

    • Conduct research to understand client industries, target audiences, and competitor landscapes to inform strategic recommendations.
    • Create content plans and calendars, outlining themes, formats, and posting schedules for each platform.
    • Stay up-to-date with the latest platform updates, trends, and best practices, integrating them into client strategies.

    Content Creation & Management:

    • Conceptualize and develop high-quality content ideas for various LinkedIn formats, including posts, articles, carousels, and video concepts.
    • Manage content scheduling and publishing through relevant social media management tools.

    Performance Analysis & Optimisation:

    • Monitor, track, and analyze key performance indicators (KPIs) across platforms using native analytics and third-party tools.
    • Provide regular performance reports for clients, offering actionable insights and recommendations for improvement.

    Client Communication & Relationship Management:

    • Act as the primary point of contact for clients regarding their social media accounts.
    • Present strategies, content plans, and performance reports to clients in a clear, concise, and compelling manner.

    Required Skills:

    • Proven experience in social media management, with a demonstrable track record of success on LinkedIn for B2B or professional services clients.
    • Deep understanding of the LinkedIn platform, its algorithms, features, and best practices for organic growth and engagement.
    • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.

    About You:

    • A creative mindset with the ability to generate innovative content ideas.
    • Strong organizational and time management skills, with the ability to manage multiple client accounts simultaneously.

    Benefits:

    • Hybrid working arrangement, with 2 days per week spent in the office and flexibility to choose remaining workdays and hours.
    • 30 days holiday per year plus bank holidays.
    • 4 weeks annual leave to work anywhere in the world (subject to completion of probationary period).
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