Head Marketing/Lead - London Area
2 days ago
Job description
The Change Partners are working with a tier-1 Consumer Electronics Brand who are looking for a Marketing Lead/Head of Marketing across their DTC products.
The Marketing Lead will be responsible for a team, the full marketing mix and managing senior stakeholders, including HQ.
Key responsibilities:
- Deliver smartphone marketing strategy and execution across the UK.
- Set KPIs and ensure ROI is delivered across £100M marketing budgets.
- Partner with agencies across content, paid media, creative, social, PR and partnerships.
- Deliver a suite of measurement and tracking to ensure strategy is delivered and results in strong ROI.
- Strategising and delivering promotion and bundle propositions.
- Work cross-functionally with Europe and HQ to present insights and influence future strategy.
- Deliver monthly and quarterly plans with regular reporting on progress.
- Drive a strong customer journey, ensuring conversion, awareness and intent to purchase.
- Own being the voice of the customer to deliver an insightful and impactful marketing strategy and delivery.
- Link back investment and marketing budgets to commercials across sales/revenue.
Your background:
- At least 6 years of experience with the full marketing mix.
- A background in either Mobile, Agency or Telecommunications.
- Previous line management experience.
- Strong stakeholder management to influence senior individuals.
- Partnered with agencies across Marketing, Media and Creative.
Please note that visa sponsorship is not available for this position.
Please apply for further information.
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