Head of Brand Marketing - London, United Kingdom - PSD Group

PSD Group

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Description:

We have a current opportunity for a Head of Brand Marketing on a permanent basis. The position will be based in London. For further information about this position please apply.

Our client is seeking a Head of Brand Marketing to lead their marketing efforts across their portfolio with locations in Europe and the United States.

This is a key leadership role responsible for developing and executing the brand marketing strategy, managing a high-performing team, and driving brand awareness and engagement.

The Client
Currently describing themselves as 'on a journey'. Appropriate, given that they are a leading global lifestyle accommodation brand.

The journey began in London and swung through a heap of European capitals on its way to dominating the world.

They burst onto the scene in the Americas with the launch of their first properties in Miami and Washington DC and most recently took aim at the country's biggest markets (NYC, LA, Miami, and Chicago).

Key Responsibilities:

Develop and execute a comprehensive brand marketing strategy that aligns with the company's goals and values.
Manage and lead a team of marketing professionals, fostering a creative and collaborative work environment.
Oversee all marketing initiatives, including digital marketing, content creation, public relations, and social media to enhance brand visibility.
Monitor industry trends and competitor activities to ensure our brand remains competitive and innovative.
Collaborate with crossfunctional teams, including Sales, Operations, and Design, to ensure consistent brand representation.
Develop and manage the brand marketing budget effectively.
Create and maintain strong relationships with external partners and agencies.
Measure the success of marketing campaigns through key performance indicators (KPIs) and make datadriven improvements.
Support the opening of new locations and ensure a consistent brand message is delivered.

Key Relationships:

Reports to:
Chief Commercial Officer

Direct Reports:
Marketing & PR Manager

What our client is seeking:

Exceptional strategic thinking and problemsolving abilities.
Proficiency in data analysis and the ability to use analytics tools to drive decisionmaking.
Excellent written and verbal communication skills.
Ability to work collaboratively in a crossfunctional environment
Lasersharp attention to detail, organised and methodical approach
Ability to manage a busy workload and ability to multitask various administrative skills
You must be eligible to work in the UK to be considered for this role
Flexibility to travel as needed (including to our hotel locations)

Role:

Head of Brand Marketing
Role Type: Permanent
Location: London
Job Reference: 373359
Date Posted: Posted on 28/11/2023
Expiration date: 28/12/2023