Paid Social Media Executive - Nottingham - Blinds 2go

    Blinds 2go
    Blinds 2go Nottingham

    5 days ago

    Description

    Role Overview


    Job Title: Paid Social Media Executive

    Department: Marketing

    Reports to: Paid Social Media Manager

    Direct Reports: N/A

    Job Type: 6-month Fixed Term Contract (Maternity Cover)

    The Paid Social Media Executive will be responsible for delivering, optimising and reporting on paid social advertising campaigns for Blinds 2go. Working closely with the Paid Social Media Manager and the wider Marketing Team, you will help ensure campaigns are targeted, effective and continually improving. You will contribute to driving brand awareness, customer acquisition and overall performance across paid social channels through data‑led decisions, creative testing and consistent campaign management.

    _______________________________________________________________________________________

    Our Company


    At Blinds2Go our people are our stars, we believe our team will help us on our journey to realise our dream in becoming the fastest growing, most loved and most efficient window coverings company in the world.

    Transparency
    We lead by example and inspire others to achieve excellence in the right way.

    We focus on what matters with a sense of urgency, we quickly adapt and constantly innovate to meet customer needs.

    Accountability
    We take ownership and are responsible for our actions and decisions.

    Meritocracy
    We set challenging but realistic targets and deliver results in a passionate way, Integrity and hard work are at the core of our culture, we go the extra mile.

    ______________________________________________________________________________________

    Role & Responsibilities


    Campaign Management

    • Set up, monitor and optimise paid social campaigns across Meta, TikTok, Pinterest and other platforms.
    • Work with the Paid Social Media Manager and our agency to ensure campaigns meet performance targets.
    • Use platform tools and analytics to understand audience behaviour and creative performance.
    • Ensure all creative assets meet brand guidelines and support campaign objectives.
    • Work closely with the Paid Social Media Manager, agency partners and the wider Marketing Team to plan and review campaigns.
    • Create clear briefs for the Content Team and agency partners.
    • Communicate campaign timelines, requirements and performance updates to relevant stakeholders.

    Operational Tasks

    • Support campaign setup including asset preparation, tracking links, audiences and budgets.
    • Monitor daily spend, pacing and performance using spreadsheets and platform tools.
    • Follow internal processes for tracking, approvals and asset management, coordinating with the agency when required.

    Reporting

    • Analyse performance against KPIs such as ROAS, CPA, CTR, CPC and engagement metrics.
    • Produce reports outlining results, insights and optimisation recommendations.
    • Assist with weekly, monthly and ad‑hoc performance summaries for the wider business, including agency insights.

    ________________________________________________________________________________________

    Person Profile

    • Strong interest in social media, digital advertising and emerging platform trends.
    • Previous experience in paid social, digital marketing or a related role (in‑house or agency).
    • Excellent attention to detail, especially when reviewing creative, targeting and performance data.
    • Clear and confident communicator, able to work effectively with internal teams, agency partners and stakeholders.
    • Analytical mindset with the ability to interpret data and produce meaningful performance insights.
    • Quick to learn systems, tools and product knowledge to support effective campaign delivery.

    Seniority level


    Associate

    Employment type


    Contract

    Job function


    Marketing

    Industries: Retail


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