Brand and Social Media Specialist - Crickhowell, United Kingdom - Inspired Education
Description
Reporting to Head of Marketing B2C (Inspired Online Schools), you will oversee social media and support brand and content campaigns on behalf of Inspired Online Schools including brands: King's InterHigh, My Online Schooling (MOS), Academy21 and Inspired Online Schools.
You work within the Inspired Online global community (students, parents, teachers and leaders) and outside the community (media, journalists, influencers, agencies etc.) to ensure our brand voice, messaging and student voice shine through.
You will be responsible for developing our social media calendar in line with marketing strategy, marketing plan and brand guidelines.
You will also lead out our social media plans and posting with guidance from Inspired Education digital teamKEY RESPONSIBILITIES:
The role will suit you if you have an eye for detail and are both tech and social media savvy.
You have a passion for creating high quality, thought-provoking content that supports both B2C and B2B goals and with the ability to tailor to specific audiences internationally.
You will relish the challenge of increasing our reach and follower base and helping our online schools grow and meet our wider objectives.
Specific responsibilities include:
- Maintain and create periodic content and channel reports on a weekly and monthly basis.
THE IDEAL CANDIDATE WILL HAVE:
Required skills & experience
- Qualified to Level 3 (A Level or similar)
- 2 years' experience in a marketing, communications, social media or related role Exceptional interpersonal and communication skills that showcase a dynamic and supportive stance to all stakeholders Excellent written communication Good knowledge of the online learning landscape and/or passion for education, schools, learning, working with young people and parents Excellent project management skills
Desirable:
- Experience of both B2C and B2B content creation
- Knowledge of both B2C and B2B social media management
This job description is not exhaustive, and the postholder will be expected to carry out any other reasonable tasks as directed by the Senior Marketing Team.
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