Head of Marketing Analytics - London, United Kingdom - Harnham
Description
HEAD OF MARKETING ANALYTICS
UP TO £140,000
LONDON (HYBRID)
OVERVIEW
I am working with a global financial platform looking to enhance their marketing capabilities.
THE ROLE
The successful Head of Marketing Analytics responsibilities will include:
- Oversee a range of analytical projects in the marketing function
- Draw actionable insight from data, to make recommendations for the business with an understanding of churn, lifetime value and forecasting
- Working closely alongside the commercial, finance, marketing, and operations teams
- Work collaboratively with different facets of the business and key stakeholders
THE EXPERIENCE
The successful Head of Marketing Analytics will have the following skills and experience:
- A background in marketing analytics with an understanding of customer data and drawing insights
- Experience leading a team
- Confident personality with experience communicating with stakeholders
- Strong SQL skills, with experience with Python or R
THE BENEFITS
The successful Head of Marketing Analytics will receive a salary of up to £140,000 per annum plus an array of additional benefits.
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