Paid Search Associate - London, United Kingdom - Page Personnel Finance

Tom O´Connor

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Tom O´Connor

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Description
A chance to join a leading provider of trading and investment services.

Opportunity to work with a diverse group of brands and finance/fintech verticals.


Client Details
My client is a leading provider of trading and investment services


Description

Key responsibilities of this Paid Search Associate position:

  • Planning and creating paid search campaigns across Google Ads, Microsoft Ads, and Apple Search Ads using best practices
  • Meeting deadlines and working towards set targets to optimize return on investment from paid search accounts
  • Conducting keyword research for products and financial market events that have the potential to increase reach and demand
  • Creating compelling text copy and writing briefs for asset production, considering audience research and profiling
  • Collaborating with the local marketing team to:
  • Ensure keywords, ad copy, and landing pages align with the target audience and are in sync with broader marketing activities as needed
  • Identify opportunities for paid search to support broader marketing initiatives
  • Utilizing data and tools to analyze performance, solve problems, and report on outcomes
  • Optimizing paid search to focus on targets, improve budget efficiency, and increase ad delivery and reach as needed
  • Attending calls with stakeholders, suppliers, and the wider marketing team, providing updates on work completed, planned work, and performance overviews
  • Keeping abreast of current affairs that impact financial markets as well as changes in the paid search ecosystem

Profile

Key requirements of this Paid Search Associate position:

  • Experience working with 5+ figure budgets and managing multiple accounts/products
  • Previous experience with Google Ads paid search and a solid understanding of the auction process, bid strategies, optimization techniques, testing methods, and account management
  • Ability to produce strong ad copy to best practices
  • Excellent communication skills, both oral and written
  • Ability to prioritize and execute multiple programs in a dynamic work environment
  • Strong problemsolving skills and ability to participate effectively in discussions that lead to positive outcomes

Job Offer


This is a chance to join a a leading provider of trading and investment services, as aPaid Search Associate, in a role with fantastic progression ans a competitive salary.

£30-£40,000 base salary

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