Officer for Digital Marketing and Campaigns - Netherlands, United Kingdom - Charity People
Description
Officer for Digital Marketing and Campaigns
Mama Cash
Full time, 36 hours per week with flexibility to condense into four days per week
1 Year Contract
€42,250 to €67,855 per annum, equivalent to circa £36,500 to £58,697. Please note, the salary is currently paid in euros. The charity has a mechanism to adjust for fluctuations in exchange rate to your local currency.
Reporting to:
Senior Officer, Communications
Charity People is delighted to be working with Mama Cash, a leading feminist collective action organisation to recruit for an Officer for Digital Marketing and Campaigns who will work to support Mama Cash's fundraising strategies and activities, through themanagement of online campaigns and digital marketing strategies.
The Charity
As the oldest international women's fund in the world, Mama Cash work to ensure that feminist collective action led by women, girls, and trans and intersex people is resourced, supported and connected within and across social movements.
With a head office basedin the Netherlands (and a growing number of staff based remotely), the organisation uses their role as a feminist funder, their experience of supporting feminist activism, and their geopolitical location to mobilise and move funding to feminist initiativesand groups.
They do this by working in partnership with other feminist organisations, women's funds, and social justice grant makers and donors.
The Role
A key position within the communications team, the postholder will develop and deliver on all aspects of digital marketing, campaign development and implementation and is responsible for the digital marketing budget.
Key success indicators will include increasedbrand awareness, higher rates of supporter engagement, an increase in overall number of supporters and an increase in income generated through digital marketing strategies.
The person will also contribute to lead generation for the individual donor department.Core tasks within the role will include:
- Create and implement digital campaigns and other activity to support Individual Donor Relations income targets along with generating leads
- Generate income from individual donors from digital marketing campaigns and supporter journeys
- Develop and implement an integrated digital strategy to maximise income from digital channels.
- Research and remain updated about the new technologies evolving rapidly in the world of marketing, as well as investigating the possibilities of implementing them ethically for the benefit of the mission and vision of Mama Cash
- Create a digital dashboard and use it to analyse data and evaluate the success of digital marketing activity.
- Coordinate the production of original stories (written and visual) that evoke emotion and target the key feelings of the Mama Cash audience for online use
- Create visual, digital presentation materials for use online and in external
- Collaborate closely with Communications team colleagues to ensure integrated messaging across all online and offline chnnnels
This is a wonderful opportunity for a seasoned digital professional to join a progressive organisation with unwavering vision in a rewarding role offering real opportunity for creativity, flexibility, and the chance to be part of a growing and vital globalmovement.
Excellent skills in and knowledge of social media, online marketing, storytelling and
other forms of digital communication along with strong written and visual communications skills; digital, online/website and/or A/V production skills a plus;
Excellent interpersonal skills, with the ability to interact with people from a wide diversity of backgrounds and cultures;
Experience with communications and fundraising in the non-profit sector;
Highly developed communications and interpersonal skills with the ability to interact with people from a wide diversity of backgrounds and cultures
Creative thinking and problem-solving aptitude along with a results driven mindset
Key Dates
First interviews:
week commencing 12th December
Second interviews:
week commencing 19th December
If you're keen to work within a dynamic and effective organisation and share this organisation's vision that every woman, girl, and trans and intersex person has the power and resources to participate fully and equally in creating a peaceful, just and sustainableworld, then please do reach out today.
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