Senior Marketing Executive - Lancashire, United Kingdom - Better Placed
Description
Sector:
Marketing
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Contact: Claire Eason
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Client: Client A1 Better Placed
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Expiry Date: 29 September 2023
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Job Ref: 29100_
Senior Marketing Executive
Greater Manchester, Hybrid working (2 days in the office 3 WFH)
- Huge consumer brand one of the UKs most successful and best loved consumer brands.
- Iconic name with a reputation for quality and exceptional customer experience.
- Secured a leading place in this diverse market to become an instantly recognisable brand with the most loyal customer base
- Award winning FANTASTIC reputation
- Continued investment (people, technology and resource) multimillion investment
- Extremely past faced.
- Hybrid working (2 days per week)
- Employee benefits include discounts/ rewards and incentives / Private pension / Heath cover / L&D budget / 26 days holiday + 8 Bank Holidays (that increase over time)
- Charity days
Key responsibilities for this role include:
- Understanding and utilising dynamic content and personalisation to increase efficiency and engagement in marketing communications
- Support the team in drafting, refining and checking copy, image selection and artwork, ready for final approval
- Support in creating and deliver the content strategy
- Ensure ongoing campaigns support database growth, using website assets, social media channels and content
- Working with the in house creative team design monthly campaigns and incentives that deliver cut through in our market, measuring performance and ROI
- Complete regular reviews of key competitors, ensuring an awareness of their marketing strategy and positioning
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