Digital Marketer - Coventry, United Kingdom - Vita Modular and Trade Store Online

Description

We are looking for a digital marketing manager to assist with two of the businesses that sit within our portfolio.

• Develop and implement digital marketing strategies to drive online traffic to the company website and lead generation / conversion.
• Manage and optimize digital advertising campaigns across various platforms, including Google Ads and Facebook Ads + others.
• Conduct keyword research and create optimised website content for search engine optimization (SEO)
• Monitor and analyse website analytics, campaign performance, and customer behavior to identify areas of improvement
• Create engaging and relevant content for social media channels
• Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment
• Using advanced analytics software to identify customer touchpoints and assess endtoend customer experience across diverse digital channels.
• Involvement in the creation of project related media content including photo / video.
• Stay uptodate with the latest trends and best practices in digital marketing.
• A commercial approach to marketing and driving tangible results.
• Excellent knowledge of PPC, SEO, social media, Brand Advocate and Loyalty Campaigns
• Experience of working in a high growth, fast paced business.
• Ability to manage and achieve return on investment on significant marketing budgets.
• Extensive experience in CRO, website projects and development.
• Work with and manage our web developers for all website development upgrades.
• By dynamic and willing to take on other sales & marketing related duties that may be required for the business.

• Proven work experience as a Digital Marketer or similar role
• Solid understanding of digital marketing concepts, strategies, and tactics
• Experience with digital advertising platforms such as Google Ads, Facebook Ads etc.
• Proficient in using SEO tools and techniques to improve website visibility
• Strong analytical skills to track campaign performance and make datadriven decisions
• Excellent written and verbal communication skills
• Highly proficient in all aspects of IT and general software use.

• Work from home

• Monday to Friday

• Performance bonus

• A-Level or equivalent (preferred)

• Digital marketing: 3 years (preferred)
• Marketing: 3 years (preferred)

• Coventry (required)

• Coventry: Relocate before starting work (required)