Marketing Executive - Blackburn, United Kingdom - Vital Life
2 weeks ago
Description
Vital Life are a health and well-being company that believes in vitality for all.We aim to ensure easy access to essential, high quality products that keep people safe, healthy and living life to the full.
Duties:
- General marketing support to the business on a range of offline and online marketing and brand initiatives
- Trade marketing support to the sales team including writing sales presentations, and working with the graphic designer to create sales literature, banners, etc.
- Organisation of trade shows and exhibitions including logistics, trade stand creation, and attendance at events.
- Liaising with third parties, suppliers and marketing agencies including Design, PR, and Digital
- Writing copy for website, social media, and sales literature
- Management of content on company website including making amendments to copy, uploading of homepage banners, news stories and blogs.
- Manage social media activity across key platforms including Instagram and LinkedIn to cover regular posting and engagement with customers through to managing relationships with influencers and creating/managing competitions.
- Analysis of effectiveness of digital marketing to include google analytics, traffic to website, LinkedIn and Instagram followers and engagement levels.
- Involvement in taking photos and videos for posting on social media through to assisting on professional photo and video shoots.
- General administration support including responding to queries through the website and various social media channels to fulfillment of eCommerce orders.
Requirements:
- Minimum of 1 year marketing experience and can demonstrate previous experience of marketing communications with understanding of branding/brand developments.
- Previous experience of working with influencers (preferable).
- Paid digital advertising experience (preferable).
- Experience working with and briefing external agencies (e.g., Design, PR, Digital)
- Digital marketing knowledge and experience, aware of latest trends and technological developments
- Social media savvy, experience of various platforms their uses and profile of users
- Degree or CIM qualification preferable (ideally marketing or business related)
- Strong copywriting and proofing skills with attention to detail
- IT literate with experience of using PowerPoint, Word, Excel, etc.
- Confident and resilient. Comfortable presenting to large groups
- Highly driven selfstarter, with positive cando attitude and proven project management skills
- Creative thinker able to challenge conventional thinking and able to articulate ideas.
- Numerate and able to work with spreadsheets and numbers/budgets.
Job Types:
Full-time, Permanent
Salary:
£24,000.00 per year
Benefits:
- Casual dress
- Onsite parking
- Wellness programme
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Blackburn, BB1 1DH: reliably commute or plan to relocate before starting work (required)
Experience:
- Social media marketing: 1 year (required)
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