Marketing Automation Specialist - London, United Kingdom - CyberArk
Description
Date:
Mar 23, 2023- Location: United Kingdom, London- Job Category: Marketing- Department: Marketing / Business Development
About CyberArk
Responsibilities
- Create campaigns to support nurture, scoring, event promotion, and data management.
- Have a clear understanding of the following areas: the framework of campaigns, lead routing, and data management between sales and marketing systems.
- Work crossdepartmentally to obtain critical information and satisfy internal stakeholders.
Requirements:
- Circa 5 years of experience in marketing automation; must be proficient in Marketo and understand CRM integration (Salesforce preferred).
- Demonstrated experience in marketing automation and inbound/outbound best practices and interdependencies with other tools (webinar platforms, CRM).
- Excellent communication and desire to improve processes.
- Supported highly complex processes and demonstrable ability to understand the framework of campaigns.
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