Creative Director - London, United Kingdom - The Bridge Consultancy

The Bridge Consultancy
The Bridge Consultancy
Verified Company
London, United Kingdom

1 month ago

Tom O´Connor

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Tom O´Connor

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Description

We are looking for a Creative Director with strong Healthcare / Pharmaceutical experience to work for this creative Healthcare Agency.

Job Title:
Creative Director (CD)

Reporting to:
Chief Executive Officer (CEO)

Role:

  • To optimise the quality and output of creative and digital work from the agency.
  • To work with the CEO to enhance the reputation of Life and the agency profile.
  • To help shape new business opportunities for Life.

Specific Responsibilities:

Collaborating with the Head of Copy on the following:

  • Optimising and maintaining the creative standards of the agency, ensuring the development of high-quality work with award-winning potential.
  • Day to day responsibility for managing the creative team, leading, and directing the team from concept to project completion.
  • Managing job allocation and planning workflow to ensure efficient working and timely delivery.
  • Leading creative sessions for project kickoffs. Providing creative and digital ideas from interpreting internal creative briefs, contributing to concept development for new campaigns and creative pitches.
  • Leading design/art direction/digital on allocated key accounts and support/oversee on other accounts, alongside the agency creative team and freelancers
  • Contributing to creative resource, managing external freelancers when required.
  • Coordinating and delegating work on creative pitches, presenting concepts, creative/digital/onmnichannel strategies with rationale at pitches.
  • Working with the Client Services Director to ensure full understanding of client strategy and briefs, delivery of solutions that fully answer the communication requirement.
  • Working with clients to build trust, understand their needs and deliver effective creative solutions.
  • Working with colleagues to develop the "house style" and agency promotion.
  • Working with colleagues to maximise the success rate of the agency at pitches and creative awards.
  • Working with the CEO and Head of Copy to raise the profile of the agency through blogs and press articles, social media, networking, and attendance at industry events.

Achieved through:


  • Inspiring the creative department to deliver consistently good work, setting an example through work ethic, creative expertise, creative output and enthusiasm.
  • Building teamwork and a positive spirit in the creative department, providing constructive criticism and encouragement of the creative team.
  • Contributing to the creative team's culture and quality standards, helping to elevate the creative and digital level of work and providing quality assurance on all deliverables.
  • Collaborating closely with colleagues in all departments to create and develop new business opportunities and ensure the agency is productive and efficient.
  • Educating agency colleagues (within and outside the creative team) on creative principles and best practice.

Skills required:


  • Leadership and management/mentoring capability in a similar creative role.
  • Strong creative and digital abilities.
  • Excellent design, art direction and digital skills.
  • Problem solving and troubleshooting skills.
  • Thorough understanding of clients, the NHS and the pharma industry.
  • Excellent understanding of advertising and marketing principles.
  • Strong working knowledge of copy, design, brand development and creative/digital processes, understanding of print and production processes.
  • Ability to make sound evaluative judgments of creative and digital concepts and convey creative direction to others.
  • Ability to communicate effectively, orally and in writing.
  • Excellent presentation skills.
  • Business acumen.
  • Passion, energy and integrity.
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