Head of Guest Services - London, United Kingdom - The Ivy Collection - Support Office
Description
Purpose of the Role
Provides support and recommendations to the Finance and Operations Directors in strategic planning and day-to-day management of operational and tactical decisions relating to achieving Revenue targets and profit improvement relating to reservations.
Key Responsibilities
- Develop, review and set up effective reservation procedures and systems for all restaurants putting in place standard operating procedures for the effective use of Open Table alongside the Group Reception Manager.
- Ensure reservation procedures and policies are in place and ahead to openings.
- Ensure that Open Table is effectively utilised across the restaurants and seating plans and booking slots are maximized
- Ensure in conjunction with the Group Reception Manager the restaurant reception team are fully trained on Open Table, with refresher training provided on a periodic basis
- Support the Restaurant Reservationists to ensure the restaurants are filled to their maximum capacity across each service.
- Develop and monitor reports to manage performance across all channels
- Maximise covers and revenue in line with targets and profit improvement plans.
- Analysing booking patterns and market trends and monitoring competitor performance
- Responsible for an accurate forecast, trend analysis and sales strategies so that availability is maximized at all times
- To support and monitor the reservations department
- Responsible for devising the most competitive approach versus competition
- Facilitate and lead daily revenue, weekly yield and monthly revenue meetings with
- In charge of producing month end reports with strong emphasis on past, current and future performance analysis as well as action planning
- In collaboration with the Director of Sales and Marketing, responsible for challenging and devising revenue management/sales strategies
- Strong ability to analyse market conditions and revenue generating opportunities.
- Oversee the reservation teams based at Head Office to ensure effective cross referral between restaurants, ensuring the smooth operation of the reservations department
- Provide absence and overflow reservations cover for the restaurants as business needs require.
- Effectively oversee key date reservations and menu operations for Christmas, New Year and Valentines etc providing effective reporting
- Ensure the effective training of new members of the reservations on Open Table
- Ensure the effective management of guest data on the Open Table system to support customer relationship management (CRM).
- Ensure respective reservation / reception teams maintain an up to date knowledge of all promotions, special events and restaurant offerings, ensuring all new promotions are effectively communicated.
- Carry out test calling on a periodic basis and analyse results to identify any training required or review of procedures
- Effectively manage the telephone system, ensuring we are optimising functionality across restaurants and at the Head Office
- Provision of effective management reporting from the telephone system to ensure effective call management and 98% pick up targets achieved.
- Effective management reporting on a daily, weekly and monthly basis covering revenue and covers; complimentary spend analysis; calls and covers generated etc
- Effective management of Open Table invoicing ensuring correct charging and timely liaison with the individual restaurants highlighting any areas of concern
- Carry out competitor pricing analysis to identify trends and highlight business opportunities In terms of pricing on a two monthly basis
- Carry out competitor analysis on packages on a monthly basis highlighting opportunities or risks to the applicable Finance Director and Sales & Marketing Director
- Carry out competitor analysis on PDR pricing on a monthly basis highlighting opportunities or risks to Head of Events and Sales & Marketing Director
- Identify opportunities to support revenue achievement across the restaurants liaising with the General Managers, Operations Directors and Marketing
- Effective management of restaurant and thirdparty voucher redemptions following usage at the restaurants, to include reconciliation and reimbursement of monies from third party providers.
- Deliver adhoc tasks and projects as requested by the Directors
INDMANAGE
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