Brand Marketing Manager - Manchester, United Kingdom - Better Placed Limited

Tom O´Connor

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Tom O´Connor

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Description

Brand Marketing Manager

Luxury Retailer (Ecommerce & Stores)

Greater Manchester, Hybrid (3/2)

£40,000
We are delighted to be supporting our client with their latest hire, Marketing/ Brand Manager.

  • Heritage brand with over 50 years in the market.
  • Iconic brand name
  • Extremely loyal customer group cementing their place in the market
  • Multimillion turnover brand
  • Continued investment back into the brand (including people, marketing, and technology)
  • Record breaking years
  • Ecommerce & stores


Supporting the Head of Marketing on the brands multi-channel brand and campaign strategy, increasing brand awareness and engagement as well as driving footfall to the brands retail stores.

A very supported role, you will manage these campaigns from concept to delivery and then commercial return and reporting.


Key responsibilities include:


  • Support in the coordination and delivery of Multi-Channel campaigns/ Campaign Calendar, from initial briefing through to final sign off including checking and coordinating amends.
  • Take ownership of the brand's digital communications, including client mailers and store communications.
  • Sharing expertise gained through campaigns with a wide range of stakeholders regarding the luxury consumer, advising on strategic implications.
  • Support the Head of Marketing in the creation of engaging content for use across channels, including involvement in shoot planning for campaigns and present on set.
  • Liaising with 3rd party agencies regarding ATL/ Media and Creative.
  • Work collaboratively across the team, including the with Digital team, to partner on commercial campaigns throughout the year

Key Skills & Attributes:


  • Previous experience in a similar role with a proven track record in brand & communications
  • Ideally previous experience in a role that considers retail space as well as eCommerce.
  • Naturally creative and able to bring a concept to life.
  • Strong stakeholder management skills and ability to influence others
  • Agency management experience ideal

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