Events Marketing Executive - London, United Kingdom - Wilmington Events EMEA
Description
Events Marketing Executive - Hybrid
Location:
Hybrid - London 2 days / Home 3 days
Salary:
Competitive
Why do we want you?
To join our award-winning Events team, you are a B2B marketing executive experienced in managing multiple campaigns. You will be Looking to make a step into a Senior Marketing Executive role
About us
Our Wilmington Events EMEA team are a centre of excellence within our business. This team works and have fun and epitomise team spirit which is evident from everything they do.
A day in the life of our events team
They deliver successful events for a variety of leading brands within our portfolio of businesses including the multiple award-winning Health Service Journal (HSJ), International Compliance Association (ICA), AXCO and MiExact.
As a Senior Marketing Executive, you will deliver effective multichannel event marketing campaigns that attract awards' entrants, acquire conference delegates and drive sponsorship leads for specific events within the events' portfolio.
You will implement a promotion schedule using the full marketing mix of channels available, ensuring you achieve event attendee targets - non-paid and paid.
You will build a segmented prospect database that matches the audience brief outlined by the editorial/producers, ensuring marketing activity is coordinated with other stakeholders in the business.
We always support colleagues to develop their skills but to be successful in this job you really do need to already be able to tick most of these boxes...
To excel in this role, you will also need;
- You will have experience in B2B marketing campaigns.
- Be able to demonstrate past experience of delivering successful multichannel marketing campaigns.
- Excellent copywriting with ability to adapt to multiple personas.
- Focused and composed when working to deadlines.
- Competence when working directly with multiple internal partners.
- A marketing degree or equivalent.
- Experience of marketing events or awards is desirable.
You need to be the kind of person who is
- A strong communicator.
- Enthusiastic, ambitious and committed to a career in marketing.
- Results orientated.
- Strong attention to detail.
- Someone who likes to continuously improve.
- Organised and rational.
- Positive
- Able to demonstrate integrity and respect for a diversity of opinions and styles.