Performance Marketing Executive - Penzance, United Kingdom - Target Agency

Target Agency
Target Agency
Verified Company
Penzance, United Kingdom

3 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Office:
Cornwall (hybrid WFH) | Hours: full-time, permanent | Salary: Up to £25,000


OVERVIEW:


As _Performance Marketing Executive_ at Target, you'll support and lead various projects spanning the organic social, design, and paid social teams.


This is a unique role operating at the crossroads of our internal teams, with the individual actively involved in an array of client projects & initiatives, with the expectation to contribute to & enhance the agency offering.


Approximately 25% of the role will involve supporting the Head of Design and Head of Growth on organic social tactics & creative output for our diverse client base.

You'll be responsible for researching, planning, organising and delivering organic strategy against the brief, aligning with agreed KPIs. You'll work with the Head of Design to storyboard, shoot, write and deliver content to support client projects.


REPORTING OF THE ROLE
You will report to the Head of Strategy.


KEY DUTIES:


  • Be forthcoming with new ideas and experiment with new technologies, ensuring that our clients remain at the forefront of the social sphere staying ahead of the curve with the latest social media trends, bigidea thinking and pushing the boundaries of creativity.
  • Shooting video content on DSLR camera and iPhone when required and supporting the Head of Design with scheduling & publishing content on platforms such as Meta and TikTok.
  • Helping to coordinate social campaigns by liaising with influencers, measuring KPIs and conceptualising giveaways and competitions.
  • Driving standards by proofing copy (spelling, grammar and tone of voice) and creative (onbrand, aesthetic) ensures that we're proud of everything we put our name to.
  • Be responsible for tracking the growth (against the client's KPIs/briefs) and sharing this information with external and internal stakeholders through monthly reports.
  • Developing clear written plans to drive growth for our clients. For example, quarterly campaign plans, content calendars, growth reports, trends reports and creative mood boards clearly present your ideas and support them with data and research.
  • Support the Paid Media Manager with the planning, building and optimising of paid social campaigns, predominantly on Facebook/Instagram and TikTok.
  • Think and operate strategically to help provide clients with a cohesive organic & paid social campaign management solution, measured against the brief with insight and strategic opportunities.
  • Learning to interpret and glean insights from data sources, including Google Analytics. Learning best practice methodologies for paid social advertising platforms such as Meta, TikTok, Pinterest & Snapchat
  • Analysing industry and channel data for our partners to identify trends and create forecasts. Helping to collate and present monthly reports to clients using tools such as Google Data Studio & Microsoft Excel.
  • Work with the Head of Strategy on additional activities to support the wider performance marketing team as and when required, including creating new business proposals, internal process documentation, and reporting structures.
  • Undertake inhouse and external training per the development schedule to maintain momentum on skills & knowledge growth.

Must have

  • Emotional intelligence and selfawareness
  • Honesty and opinionated
  • Transparency and trustworthiness
  • A creative mind
  • Wellorganised, efficient and punctual

PERKS:


  • Competitive salary and bonuses
  • 25 days annual leave including festive closing period, your chosen religious/national bank holidays and your birthday off
  • Flexible working from home opportunities
  • Opportunities for fasttrack career progression
  • Individual training budget and personal development plan
  • Fresh fruit, healthy snacks and breakfast provided
  • Quarterly team days and nights
  • Conveniently located office in Penzance, Cornwall just a 5 minute walk from the train station and the ocean
Applications will be assessed when received, and the job may therefore close before the deadline date.


Job Types:
Full-time, Permanent


Salary:
Up to £25,000.00 per year


Benefits:


  • Company events
  • Discounted or free food
  • Work from home

Schedule:

  • Monday to Friday

Supplemental pay types:

  • Bonus scheme

Ability to commute/relocate:

  • Penzance, TR18 2QN: reliably commute or plan to relocate before starting work (required)

Work Location:
In person

Application deadline: 30/04/2023

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