Account Director - London, United Kingdom - Explore Group

Explore Group

Verified Company

London, United Kingdom

1 week ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Account Director - Comms Planning - No Sponsorship provided)

My client is the largest independent media agency in the UK, as well as Campaign and Media Weeks Agency of the Year; currently working closely with valued clients across a diverse range of sectors.

They can count the likes of Associated British Foods, SuzukiCars, Discovery Channel and Papa John's among their long-standing relationships, all of whom contribute to annual billings in excess of £500m.

Location:
London (Hybrid)

Job Type:
Full Time, Permanent

Salary:
Up to £55K

Must haves:

-
Minimum 4.

5 years experience in media planning and buying agencies:

A working knowledge of the current media market landscape and be fluent in their ability to communicate this to clients
A thorough understanding of existing and developing opportunities within every digital media channel and an appreciation of the evolving nature of data compliance and its implications for media planning
A
strong understanding of B2B and / or a focus on performance planning accounts. Understanding how brand activity will link in with performance lead comms.
Knowledge of and experience with key planning tools such as T
ouchpoints, Comscore, RACE,
YouGov, Kantar Tgi, Nielson, GA, Google Trends& intermediate advanced
Excel&
PPT

Key Responsibilities & Objectives

You'll be a direct client contact maintaining a strong working relationship and ensuring we are continually considered as an extension of the marketing team
You'll understand your client's category, add value with your opinions and demonstrate an ability to make recommendations that will positively impact their businesses
You'll help to give day to day guidance to less experienced team members
Understand new trends & introduce new media opportunities within your planning
Help upskill the wider planning community with performance lead planning, sharing best practices in our monthly meetings.
Work with specialist teams to deliver cohesive, fullyintegrated crosschannel plans & clearly communicate to clients how the channels will work together

What's in it for you?