Digital Analytics Manager - London, United Kingdom - Harnham
Description
125913/CH
Digital Analytics Manager
£65,000 - £75,000
London
A leading household name within the UK Retail space are looking for a Digital Analytics Manager to take control of the Digital Analytics function that focus on the internal marketing performance, and the partner marketing performance.
Company
The company have several different subsidiary brands within their main brand, giving them a wealth of constant Data being made readily available.
As a consequence, an internalised function focused on making Data more accessible for the wider business wasformed and works cross functionally across all brands.
This role sits within the Marketing division of the company and works closely with the Supplier and Digital Analytics team.
Role
The core focus of the role is to be strategic across Digital Analytics and Digital Marketing Campaigns for the business.
This translates into the work that yourself would do, and how you would manage the team of 7 that are your responsibility.
The team arerelatively new, and a big part of the role will be mentoring and upskilling this team and using the extensive knowledge that you have procured to do this.
Skills Needed
- Line Management not extensive, managing 1 or 2 people previously would be acceptable
- Understanding of Digital Marketing and Web Analytics
- An extensive commercial background working within Digital Analytics
Salary and Benefits
How to Apply
KEY TERMS
IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management,Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser
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