Head of Growth Marketing - London, United Kingdom - Sessions

Sessions
Sessions
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

HEAD OF GROWTH (Marketing) - OPERATIONS TEAM

up to £70,000 + Bonus + Share Options

London Based (Victoria Station) with Remote working available 2 days per week.

SESSIONS - The Record Label for Food.


Sessions has now become a market leader with our licensing model, the company now works with over 250 'host partners' - these are F&B businesses who are using Sessions brands - a large number of the most exciting food brands on the market.


Sessions will soon grow from 250 to 1,000 host partners, and more host partners will become franchisee partners as well as licencing partners.


Sessions will also continue to significantly grow the Tech side of the business with both hardware and software to optimise the whole estate.

Finally, Sessions owns and operates the iconic Shelter Hall Food Hall on Brighton's Sea Front.


‍ We are Agile - We are customer-obsessed and adapt as needed to meet their needs

We are Ambitious - We aim to not only discover but create on-trend brands and are excited by the work required to become a tastemaker brand

We are Fun - We keep playfulness at the centre of our culture so that we can deliver on the very serious business of keeping food fun

We are data-driven - We don't make assumptions based on what has always been done and instead focus on what the data tells us should be done

  • Our benefits list got too long and we had to move it to the bottom _


An exciting new senior hire for Sessions, the Head of Growth Marketing is responsible for our go-to-marketing strategy and growing Sessions' brands' reach inside and outside of delivery.

A self-sufficient role for someone looking to step up in their career and take on a more strategic and impactful remit.


WHAT WILL YOU DO?

  • Oversee and drive fire for all gotomarket channels (owned, paid and earned) which includes;
  • Social and influencer paid campaign management
  • Newsletter
  • Website oversight
  • PPC (Host and Consumer)
  • SEO
  • Growth opportunities
  • Physical site activation (franchises)
  • Fulfilling services marketing for our host partner network and delivery platform partners to maximise customer reach and GMV potential
  • Developing growth loops across the business through testandlearn cycles.
  • This may include promotions, referrals or loyalty programmes
  • Responsible for all marketing channel performance and growth with monthly
- analytics and health metrics shared

  • Hand off from Brand Director on Brand launches once validated
  • Partnering with the Tech & Analytics team on growing app usage and acquisition

REQUIRMENTS:


  • Bachelor's degree
  • B2B / D2C high growth tech sector experience
  • Strong experience in consumer behaviour/understanding
  • Experience dealing with large PPC/ paid budgets versus outsourcing
  • Agency experience considered
  • Ability to drive campaigns and able to move things through the organisation.
  • Some creative experience preferred
  • Charismatic and energetic with a passion for food
  • Expert level of English language
  • Right to work in the UK

BENEFITS_ - What Sessions can offer you_


Financial Wellbeing:


_ Bonus Scheme - _All Sessions headquarters employees are given OKRs, understand exactly what is expected of you to reach your 6 month bonus.

_Share Options_ - Receive an amount of share options for Sessions upon passing probation

_Pay day on demand -_ Choose a payday that suits you best, with the ability to transfer salary for days already worked whenever you like.

_Expense card -_ Don't find yourself short whilst waiting for expenses to be paid, the majority of our headquarters staff will be given their own Soldo company card.

_Mortgage Benefit_ - Help for first time buyers, Free Broker fees, AI Mortgage Tracker

_Save Money on Bills Benefit_ - Using Nous, money saving experts


Social, Mental & Physical Wellbeing:


_Hybrid Working_ - **We offer the option for work from home days for most head office roles.

_Holidays - _We offer 25 days holiday + bank holidays, celebrate different bank holidays? fine by us Let us know and we'll distribute them as suits you best

_Preventative Healthcare - _**Sessions are partnered with Qured, to keep people fit and healthy and regularly tested vs waiting for you to become ill

_Volunteering Day - _Take a day at full pay to support one of our partner charities

_Employee Assistance Programme _-** Support for health, finance and legal services for you and your direct family.

_Socials_ - **Sessions run optional weekly social activities, everything from drinks on us socials, team lunches and even events such as Halloween movie night

_Discounts_ - Enjoy discounts in our food hall venues and on Deliveroo for our brands

_Dog Friendly_ - We love our fluffy pals, they're welcome in the office

_Wear what you like_ - No suits and ties please, that's so 18th century....


Technology Perks:


_Laptop - _Apple Mac or Windows Laptop? Your choice and m

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