Communications and Events Coordinator - Walsall, United Kingdom - Hydesville Tower School

Description

Communications and Events Coordinator

September 2023

Recruitment Information Pack

Welcome to Hydesville Tower School

Welcome to Hydesville Tower School, I am delighted that you have taken an interest in joining the team.

It is a vibrant and stimulating place to work, and a warm, kind and purposeful feel permeates the whole community.

Hydesville Tower School opened its doors in 1952 with 22 pupils on the roll and has since grown to a pupil roll of over 320 and has become known as the leading independent co-education day school in Walsall, delivering first-class education for children aged from 3 to 16 years.

Situated within walking distance of the bustling Walsall town centre, and with excellent transport links to nearby

Birmingham and Wolverhampton, the school offers a range of facilities, combining tradition with modern.

We have direct, secure access from the playground into the magnificent 35-acre Walsall Arboretum which we use for outdoor learning, cross country, sports days, picnics and more.

Our 500m2 multi-use sports pitch enables during and after school sports training and fixtures and our Nursery and Lower Prep playgrounds have recently been resurfaced and replaced with brightly coloured play areas, complete with games markings and built with a soft artificial grass material to ensure children can play safely.

Our small class sizes, individual learning and outstanding pastoral support helps pupils to exceed expectations in their academic endeavours whilst our extra-curricular activities help develop well rounded individuals, equipped to excel in today's world.

Academic results are consistently high at Hydesville. Year on year, a high proportion of Year 6 pupils progress onto

Grammar Schools and our hugely successful GCSE results are typically the best in the borough among all non-selective schools.

At the end of year 11 pupils leave us, typically to pursue their post 16 education at a local Grammar School.

Beyond the classroom, pupils participate in a range of sporting, performance and extra-curricular activities, and are also encouraged to engage in adventure and charitable causes, including the Hydesville Challenge and the Duke of Edinburgh

Award. The School is an active member of the Independent Schools Association.

This is an exciting time to join Hydesville Tower School; the leadership team are committed to continuing to increase the School's profile locally.

Pupil numbers have grown.

The school is recognised as one of the leading independent schools in the Midlands' and was ranked in the top 20 small independent schools without a sixth form.

Role Profile:
Communications and Events

Coordinator

Purpose

Reporting to the School Leadership Team, the Communications and Events Coordinator will work alongside the Admissions Manager and play an integral role in the brand management of the school.

The Communications and Events Coordinator will develop the school's communications and will implement the organic marketing strategy whilst simultaneously driving forward a dynamic social media and events presence to showcase the school.

They will contribute towards all aspects of marketing at the school and will ensure all content aligns with the school's brand values, ensuring collateral is compliant with the brandguidelines.

The role will require attendance and operational input into key school events such as open days.

The role will support the wider marketing strategy as set out by the Pod Marketing Manager which should ensure the School is represented, in all mediums, in line with an agreed strategic positioning and clear ethos to ensure the maximum number of enquires and leads are provided to the admissions teams and drive the highest retention of existing students.

The role will also be responsible for creating 'special moments' that exceed customer's expectations - that delight and surprise - through communication and in
- person events.

Key Responsibilities

Communications

To assist in the design of communication and promotional material
To manage the school's social media presence
To create social media posts and editorial content

To manage the school newsletter
To manage the communications and content scheduling within Cognita Connect
To oversee stock of printed publications and merchandise

Events

To assist in the organisation and management of internal and external events that promote the school to prospective and existing parents such as open days

To assist capturing photography and video of internal events that can be used in comms/social media
To assist with tours for prospective families in the absence of the Admissions Manager

General

Support on admissions and marketing activity within the school
Provide support to the Head Teacher, Operations Manager, Admissions Manager and other school colleagues

Page 1 of 2

Person Specification

Be a nice person who is likeable and can relate easily to others
Enjoys and is energised by interacting with others
A s