Vice President, Growth and Partner Marketing - Greater London - Merantix

Description

Job Requisition ID #

25WD94414

We are seeking a highly accomplished Vice President of Growth & Partner Marketing to lead the strategy, execution, and performance of our enterprise account-based marketing, field/geo marketing, and partner marketing motions.

This senior leader will play a critical role in driving pipeline, accelerating deals, expanding existing accounts, and amplifying the reach of our partner ecosystem.

This role requires a strong operator with a track record of transforming growth engines, building high-performing teams, and partnering closely with Sales, Product, and Global Marketing to create integrated, high-impact programs. The ideal candidate has led ABM at scale, built world‑class partner marketing organizations, and knows how to create—and measure—repeatable, revenue‑producing motions.

Responsibilities

Strategic Leadership & Vision

• Set the vision and multi‑year strategy for enterprise ABM, field marketing, and partner marketing functions to drive pipeline, revenue, and account expansion.
• Build a scalable, integrated growth engine aligned to business priorities, target segments, and go‑to‑market motions.
• Partner with Sales and Industry teams to drive shared pipeline accountability and integrated execution.
• Serve as a key member of the marketing leadership team, contributing to overall GTM, planning, budgeting, and transformation initiatives.

Enterprise Account‑Based Marketing (ABM)

• Lead teams that drive strategy and execution of 1:1 and 1:few ABM programs for top enterprise and strategic accounts.
• Develop clear account plans in partnership with Sales; orchestrate personalized, multi‑channel programs that drive engagement and accelerate deal cycles.
• Drive innovation around account insight generation, personalization, and multi‑threading.

Field & Geo Marketing

• Lead teams that design and execute high‑impact field and regional marketing programs that fuel pipeline and deepen local relationships.
• Develop geo‑specific strategies tailored to regional market dynamics, customer needs, and partner landscapes.
• Oversee regional events, executive programs, industry activations, and sales‑aligned initiatives.
• Implement consistent operational rigor across global markets, including forecasting, quarterly planning, and metrics.

Partner & Ecosystem Marketing

• Build and elevate a world‑class partner marketing program across channel partners.
• Strengthen co‑marketing, co‑selling, and marketplace motions to expand reach and accelerate partner‑influenced revenue.
• Establish scalable frameworks for partner content, campaigns, demand programs, and partner‑led events.

People Leadership & Team Development

• Lead, mentor, and scale a distributed, high‑performing team of ABM, field, and partner marketing leaders.
• Foster a culture of accountability, collaboration, innovation, and continuous improvement.
• Attract senior‑level talent and invest in team development to build deep functional expertise.
• Drive operational excellence through clear processes, playbooks, and cross‑functional alignment.

Measurement & Analytics

• Establish a rigorous performance management framework centered on pipeline, revenue influence, account engagement, partner impact, ROI.
• Collaborate closely with Marketing Analytics to ensure data integrity, closed‑loop reporting, and actionable insights.
• Present performance results and strategic recommendations to executive leadership.

Qualifications

• 15+ years of progressive experience in B2B enterprise marketing, with significant leadership experience in ABM, field, and/or partner marketing.
• Demonstrated success scaling ABM programs (1:1 and 1:few) for complex enterprise sales cycles.
• Proven track record building field and/or geo‑based marketing organizations that generate measurable pipeline impact.
• Extensive experience developing and managing high‑leverage partner marketing programs across alliances, channel, and tech partners.
• Strong executive presence with the ability to influence senior sales, product, and partner leaders.
• Highly analytical, metrics‑driven mindset with experience owning pipeline and revenue KPIs.
• Operates with a high sense of ownership; thrives in dynamic, high‑growth, highly cross‑functional environments.
• Exceptional people leader with experience managing senior managers and geographically distributed teams.
• Strong understanding of enterprise GTM motions, demand generation, value‑based messaging, and customer lifecycle.

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