Social Media Coordinator - London, United Kingdom - fettle
Description
We're seeking a motivated, entrepreneurial, creative, sales-savvy and community oriented Social Media Coordinator to lead our social media efforts, boost audience engagement, and elevate our brand presence to new heights.
About fettle;:
Fettle is a rapidly expanding bike repair and service business that is dedicated to promoting sustainable transportation and making cycling more accessible for everyone.
Last year, we launched a new partnership co-locating with Kwik Fit centers. Marrying the cycling and automotive industry is a bold move and it's paying off. That's why this year is all about expansion and helping people, everywhere, stay safe on the roads.
Cyclists using the fettle service benefit from:
Super-Convenient, Central Locations:
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Handy Collection Service:
Convenience is key. We'll even collect and drop off bikes from peoples' houses.
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Smooth, Simple Technology:
As well as being into our bikes we are also tech geeks. We lean on software to make the whole experience easy for cyclists and allow mechanics to work efficiently.
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Quality Services:
Not only are our mechanics the best in-class, we are a friendly company who is obsessed with giving our customers unbeatable services.
Check out our reviews for yourselfAbout The Team & Role
:
You will be part of our marketing team, which consists of: the Brand & Marketing Lead and the Partnerships & Community Manager.
The new person joining will work closely with and report directly to the Partnerships & Community Manager, assisting with their strategies and content related to partnerships, community engagement, driving sales, and implementing creative campaigns.
Key Objectives:
- Together with a Partnerships & Community Manager, develop and execute a robust social media strategy to boost brand awareness and engagement within the cycling community.
- Create compelling content across platforms to showcase expertise, share maintenance tips, and promote offers.
- Grow and engage our social media audience authentically through interactions, collaborations, and community engagement.
- Research and initiate conversations with cycling clubs, local communities and potential partners for collaborations to further expand our brand presence and reach.
- Research and collaborate with brand influencers to amplify brand messaging and reach target audiences effectively.
- Monitor channels for inquiries and feedback, ensuring timely responses and maintaining a positive brand image.
- Support Partnerships & Community Manager in analyzing performance metrics to optimize strategies and drive traffic and conversions.
- Collaborate with internal teams to align social efforts with business goals and support initiatives
- Stay updated on industry trends and platforms to innovate and stay competitive.
- Required: Travel readiness crucial for expanding into new cities.
We'd love it if you have.
:
- A passion (or even obsession) for all things cycling, bikes and bike repair.
- Successful track record in driving customer acquisition through social media campaigns.
- Determined, energetic, and proactive attitude.
- Creative problem solver with strong communication skills.
- Digitally savvy with the ability to create content including reels across multiple platforms.
- Collaborative team player focused on both team success and individual performance.
- Quick to spot social media and PR opportunities for content ideas.
- Resultsdriven and commercially savvy.
- Able to go beyond the brief to surprise and delight.
- Eligibility to work in the UK.
And now, the numbers:
:
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Salary:
Part time (16 flexible hours a week): £24,000 FTE
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Location:
Mostly based in fettle locations / cities Fettle serves. Most workshops are London based today.
Benefits:
As a fettler, you'll get:
- Trade prices on bike parts and accessories from the day you start, to keep your own bike going for a better price.
- 20 days holiday, plus your birthday and bank holidays (pro rata if part time)
- Training opportunities we invest in your development
Interview Process**:
We have created an interview process that is quick and easy, helping us to get to know you and vice versa.
Once you've applied, you can expect us to arrange a quick phone call with you if we feel you have the right profile.
Next, we will ask you to come in and meet the team for a presentation and interview. If all goes well, you can expect an offer very shortly after.To Apply:
- What makes you the right person for this opportunity?
- What is your understanding of what makes Fettle special?
- What d
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