Shopper Marketing Controller - Birmingham, United Kingdom - Beiersdorf UK Ltd.

Beiersdorf UK Ltd.

Verified Company

Birmingham, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

At Beiersdorf, our understanding of care has always gone beyond skin care.

Our corporate culture and our success are based on the principles of openness, trust, mutual respect, cultural diversity, and internationality.

On a societal level, we extend our care to our fellow human beings and the planet to contribute to the protection of the environment and the cohesion of communities.

Care is therefore an integral part of our purpose and our corporate strategy.

We trust and support people who identify with our corporate culture and values, and who are enthusiastic, eager to learn, and keen to grow.

The Shopper Marketing Controller defines and leads the UK Shopper Marketing Strategy ensuring delivery of brand and commercial objectives.

Your Tasks:

Business Strategy

Create, define and execute the overall Shopper Marketing strategy
Overall ownership of the budget ensuring which retailers to invest in is strategically aligned with the business
Contribute towards the Annual Business Planning process for the UK 'Drive' plan
Execution through steering of mainly, but not exclusive to, the physical availability pillar of OPEX

Leadership

Sets targets, leads and motivates employees to deliver excellent performance against those targets
Maintain effective collaborative relationships with Sales, Marketing & Category teams
Understands Brand strategy and guides its translation into execution

Reporting

Updates regularly to the European sales team on key KPI's such as number of displays
Provides regular feedback to the UK Leadership team on the performance of Skin Moments

Your Profile:

A leader with a strong ability to motivate a team
Extensive experience at a Senior level in Marketing / Sales / Shopper Marketing
Passionate and experienced leader with experience developing high performing teams
Trusted and results driven person with optimism and passion about the business

Additional information:

At Beiersdorf, we embrace Diversity and aim to provide equal opportunities to all of our applicants - regardless of e.g.

gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age.