Communications Manager - Stratford-upon-Avon, United Kingdom - Reed Business Support
Description
Marketing & Communications Administrator
Salary:
£23,000pa
Working hours:
Full-Time, Monday to Friday 8.30am to 4.30pm
Benefits:
Additional leave, Company events, Company pension, On-site parking, Private medical insurance
Main responsibilities
- Managing the marketing inbox
- Plan and write monthly content for all social channels, scheduling posts, enhancing engagement online and actioning/responding to comments and messages
- Coordinate the enewsletter process from creating and collating content to designing, issuing and monitoring performance
- Plan and create eshots, issuing and analysing these communications
- Create flyers, posters and marketing materials for events and campaigns
- Prepare, collate, proofread and schedule content for use in campaigns, case studies, consultations, press releases, articles, e
- Prepare monthly digital analytics of the IFE's website, social media channels and ecommunications. This includes analysing the data as well as using the insights to suggest and implement improvements
- Assist with the administration, planning and execution of events, exhibitions, marketing and campaigns
- Contribute to the delivery of the IFE's marketing and communications strategy, sharing suggestions for improvement and development
- Build and maintain strong relationships with all stakeholders
Generic Duties & Responsibilities
- Adhere to customer service standards as required by your line manager
- Contribute to the day to day running of the services in your department
- Create and update records and databases ensuring full and accurate information is recorded
- Create/update/complete documents relevant to area of work, ensuring accuracy in documents and, where appropriate, ensuring that presentation (eg certificates, letters) is in line with IFE housestyle
- Manage meeting agendas/arrangements/appointments/travel etc.
- Meet performance targets as established with line manager
PERSON SPECIFICATION
Essential (E) / Desirable (D)
Qualifications
- Degree or equivalent education (E)
- Marketing related qualification such as CIM (D)
Knowledge and Experience
- 12 years of previous experience in a similar marketing role (E)
- Experience in B2C marketing (D)
- Previous experience working with social media (E)
- Website management experience and familiarity with Content Management Systems (CMS) (E)
- Copyrighting and proofreading experience (E)
- Experience of using social media and digital analytical tools such as Buffer and Google Analytics (D)
- Campaign development experience (D)
- Ability to use InDesign (D)
- Use of CRM systems, particularly Microsoft Dynamics (D)
- Experience in managing projects (D)
- Knowledge and understanding of GDPR (D)
Skills
-
Full driving licence (E):
- Digital and multimedia marketing skills (E)
- Ability to engage with key stakeholders (E)
- High standards of accuracy and attention to detail (E)
- Excellent IT skills and competent in Microsoft Office (Outlook, Word, Excel, PowerPoint and Teams) (E)
- Effective organisational skills to include the ability to manage and prioritise workloads, the ability to work under pressure and be comfortable with working to deadlines (E)
- Excellent customer service skills (E)
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