Digital Optimisation Specialist - London, United Kingdom - QVC

QVC

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Thank you for your interest in joining our team Qurate Retail Group comprises six leading retail brands - QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road - all dedicated to providing a more human way to shop.

Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms.

The Opportunity
We are looking for an Onsite Optimization Specialist to work in our QVC International business. Based in the UK you will work closely with the US Technical & IT teams.

You will report to the Manager, on-site optimization and work with the Senior Manager, Digital store and you will lead the conversion rate optimization (CRO), support with A/B testing by partnering with the AB Tester and ensure the platform health is optimized.

Who We Are
QVC empowers shoppers with knowledge and shares insights in a lively, engaging way.

We offer an ever-changing collection of familiar brands and fresh new products - from home and fashion to beauty, electronics and jewellery - and we connect shoppers to interesting personalities, engaging stories and award-winning customer service.

Worldwide, QVC reaches more than 200 million homes via our 12 broadcast networks and reaches millions more via multiple streaming services, websites, mobile apps and social pages.

In 2021, QVC International served 4.7 million customers and has more than 7,000 team members in the U.K., Germany, Japan, Italy, Poland and China.

Your Impact

Highlight country website and apps improvements related to content, onpage SEO, CRO, and UX to improve customer experience and increase performance.
Manage a website optimization roadmap at a country level aligned with the QI one, including idea management, testing, optimization and reporting needs (with the support of web analyst)
Audit and analyze funnel metrics to address areas for growth in conversion rates.
React to business opportunities and challenges to maximize results.
Work with SEO manager to suggest changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Partner with the A/B testing team to implement the testing program following the Optimization priorities.
Track and resolve website "bug" issues
Coordinate Onsite Optimization projects.

What You Bring