Digital Marketing Lead - Milton Keynes, United Kingdom - Sainsburys

Tom O´Connor

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Tom O´Connor

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Description

Digital Marketing Lead - Affiliates - Argos and Habitat
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The affiliate team is responsible for the growth and continuous improvement of an industry leading program of digital marketing across a range of affiliates partners including cashback, reward, deals and content.

Affiliates is an important and rapidly growing part of our digital marketing mix across our multi-brand business and is on a journey to build the best in class in-house affiliate programmes across our brands.


As our Digital Marketing Lead for Affiliates you'll:

  • Support the Affiliate Manager to implement an industry leading affiliate marketing strategy across to deliver the best possible commercial performance with a key focus on driving incremental sales.
  • Develop strong relationships with our affiliate partners ensuring they always think of the Sainsbury's group of brands first.
  • Deliver bestinclass affiliate campaigns that are thoroughly planned, optimised and measured and taking in to consideration the customer plan
  • Build relationships with other teams across marketing and trading to support campaign management and implementation across the affiliate channel
  • Support the Digital Marketing Associate to ensure that there is creative available to support the implementation of our campaigns
  • Evolve our affiliate program with an agile, test & learn approach that encourages testing of new innovative campaigns across affiliate partners
  • Manage the day to day processes across the affiliate channel including publisher relationships, campaign implementation, publisher engagement strategy, analysis, tracking spend to budgets and finance processes.
  • Manage the finance processes for budgets and ensure spend is inline with budget plans and keeping variances to a minimum.
  • Work closely with the analytics team and support the Digital Marketing Associate to ensure validation and disputed transaction queries are managed in a timely manner
Our Argos & Habitat Affiliate Team would like to see from you:

  • Affiliate marketing experience with a strong understanding of the channel and industry
  • Ability to build strong relationships with a variety of stakeholders across the business and affiliate partners
  • Experience at managing budgets and must be able to use a variety of data sources to spot opportunities and act accordingly to make data driven decisions
  • Good commercial acumen and strong analytical skills
  • Strong project management and organisational skills with the ability to juggle multiple projects simultaneously.

Why Sainsbury's?


Work-life balance is important to us, so we offer our colleagues as much flexibility as possible in line with the needs of their role.

We trust them to decide how, where and when they work, combining remote and collaborative working with a flexible approach to hours, giving them plenty of time and space for life outside of work whilst delivering against our business goals.

LI-RA1


Primary Location:
GB-GB-Milton Keynes


Work Locations:
Argos - Avebury and Home Sainsbury's Argos Avebury BoulevardSaxon Gate West Milton Keynes MK9 2NW


Job:
Marketing


Schedule:
Full-time


Advertised Salary Competitive plus benefits

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