Demand Generation Content Specialist - London, United Kingdom - DataCo GmbH

Description

Intro:

As a Demand Generation Content Specialist (M/F/d), you will be the driving force behind captivating and impactful English content creation.

Your expertise in crafting compelling content will shine as you showcase DataGuard and our comprehensive product portfolio across diverse marketing channels.

You will play a vital role in meeting the needs of potential customers at every stage of their decision-making journey, while also nurturing and converting leads to contribute directly to DataGuard's organic growth.

Join us in shaping a thriving future for DataGuard through your outstanding content prowess


Company:

We are a fast-growing tech company with a clear purpose: we protect the people behind the data.

With over 250 team members worldwide and offices in Munich, Berlin, London, and Vienna, we help more than 3,000 international customers build trust, mitigate risks, and grow revenue with privacy, information security, and compliance.

To do that, we combine best-in-class expert support with our self-developed SaaS platform to offer an efficient all-in-one solution.


Responsibilities:

• Strategically plan and create clear, datadriven original content for various platforms, including our website, SEO, articles, guides, case studies, and newsletters
• Collaborate seamlessly with the wider Content and Demand Gen team to produce highquality content that fuels a highquality pipeline, driving engagement and conversions
• Embrace freedom to challenge the status quo and inject your unique perspective into our content strategy, contributing innovative ideas and creative flair to reshape and elevate our content initiatives
• Conduct keyword research and leverage data insights to shape a compelling copy strategy that optimizes content performance
• Implement SEO principles to ensure content execution aligns with search engine best practices, boosting visibility and organic reach
• Craft tailored copy for each stage of the buyer's journey (TOFU, MOFU, and BOFU), maximizing engagement and nurturing prospects effectively.
• Maintain a keen eye for detail through diligent proofreading, ensuring content accuracy and consistently delivering topnotch quality

Benefits:

• The freedom, trust, and tools you need to do what you love and make an impact in a purposedriven company
• A competitive salary, flexible working hours tailored to your needs, and benefits catering to health, family, and sustainability
• A secure and futureproof job with a professional working atmosphere and the dynamics of a maturing scaleup
• The possibility to develop into a mentoring path to empower and push upandcoming talent
• Possibility and budget to further develop existing or new skills
• Lots of responsibility and the possibility to actively shape and define the future of security and compliance

Profile:

• You are an English native speaker or have nearnative proficiency
• You have a minimum of 2 years of professional content creation experience, preferably in the B2B SaaS industry, and exposure to demand generation practices
• You have strong linguistic and grammatical skills, with excellent attention to detail
• Your creativity and mastery of words enable you to create impactful content tailored to each stage of the buyer's journey.
• Your adeptness in research, storytelling, and communication enhances your content creation abilities.
• You are receptive to feedback and thrive in collaborative team environments.
• Your content creation strategy remains flexible, adapting to sales team feedback and market insights.
• Your strong linguistic and grammatical skills, coupled with an exceptional eye for detail, ensure the highest level of quality in your work.

Nice to have:

• You can also speak German
• You have experience in SEO and you're familiar with tools such as HubSpot, Google Analytics, Google Search Console and Semrush

LAST BUT NOT LEAST.

FROM THE BOTTOM OF OUR HEARTS:

No matter your origin, ethnicity, gender identity, religion or individual requirements, at DataGuard, all that counts is the person you are.

As Guards and Guardettes, we are united not only by our dedication but also by our shared belief in our purpose:
Protect the people behind the data. Convince us with your personality and your skills - and together we will make great things happen. We are looking forward to meeting you