Head of Marketing - Truro, United Kingdom - Winners Recruitment

Winners Recruitment

Verified Company

Truro, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

JOB SUMMARY
Working for a well known company within the Music Industry.

You will work with a current marketing team and liaising with stakeholders from Product Management and Sales, this role will develop and manage all marketing efforts to customers, partners and industry organisations based on the company's commercial goals.

You will plan and direct promotional campaigns, product launches and product life-cycle content; supervise and coordinate creative staff; create and oversee budgets; analyse and interpret marketing data; ensure that marketing and communications align with the organisation's overall goals.

KEY DUTIES

Lead the marketing function, content and output
To develop and execute the company marketing strategy in alignment with corporate and sales goals in agreement with Directors and Management Team.
To set and deliver the short and longterm marketing activities against the strategy and budget in agreement with the MD
Develop full 360 content plans to utilise inhouse team across all marketing channels including press, industry organisations, WW sales distribution and dealers, online and events
To be responsible for the messaging and development of all content, creative and supporting materials in alignment with brand values
Deliver online strategy for lead development, digital software sales, customer acquisition and retention programs
To set KPI's and measure the success of all marketing, communications, and PR programs
To report monthly to management on all marketing developments and KPI's

QUALIFICATIONS
Educated to degree level or equivalent level of experience

EXPERIENCE

3+ years senior marketing experience to global audience
3+ years managing marketing teams in a technology manufacturer, ideally within professional audio or AV technology related brand
Strong experience with product campaigns with commercial focus.
B2B and B2B
Management of press, agency, and channel relations
Experience of using professional image editing and design software
Proven ability to plan and oversee complex simultaneous campaigns
Detailed budget management

Essential

Collaborative team worker with 'hands on' approach and good interpersonal skills
Ability to work on own initiative and to deadlines
Attention to detail
Enthusiastic and upbeat
Professional work ethic
Highly organised, confident communicator
Ability to travel and attend events worldwide