Senior Paid Media Executive - Manchester, United Kingdom - Creative Resource

Creative Resource

Verified Company

Manchester, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

We're helping a long established digital and creative agency to find a new Senior Paid Media Executive to join its Digital team.

Our Client

Fantastic agency who work with retail, fashion and home clients amongst others, they're a large agency who deliver creative content and results.

The Role

Reporting into the Head of Digital Marketing you'll be working across Paid Media campaigns, ensuring Paid Media sits in with overall Digital Marketing campaign objectives.

Responsibilities:

Creating paid media strategies, forecasts and reports for clients and the account management teams.
Working closely with the relevant client services, creative and digital teams to increase client performance and ROI.
Managing the relevant paid media channels for our clients, such as Google ads and Facebook.
Reporting relevant KPI's and insights to clients using effective and appropriate attribution models.
Ongoing optimisation of campaigns, bidding and ad content strategies.
Monitoring, forecasting account budgets and monthly spend.
Keep up to date with the latest developments and trends across PPC and Paid Media.

You
Well versed in managing complex and large paid media campaigns. Including but not limited to the following channels; Google ads, Facebook/Instagram/Meta, Youtube, Tiktok, Pinterest, LinkedIn and Twitter.

You'll enjoy turning analysis, reports and insights into action, and have the ability to plan a solid strategy for paid acquisition while able to react an implement tactical changes.

Minimum 1 years' experience in a similar role, and a solid understanding of Google Ads and Facebook (Instagram) ads, and knowledge of Google Analytics.

What's in it for you