Marketing Executive, Brand - London, United Kingdom - The Telegraph

The Telegraph

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Supporting the senior marketing manager, you will be responsible for delivering marketing activity which increases brand affinity and grows The Telegraph's audience.

This is an exciting opportunity to help shape one of the UK's most prestigious media brands and work on multi-channel campaigns which directly contribute to the business's 2024 priorities.

You will collaborate with other subscriptions teams as well as design, editorial and product to amplify The Telegraph's content and drive creative excellence.

You will also contribute to meeting the subscription department's growth targets through wider acquisition activity.
Key responsibilities

Support the Senior Marketing Manager in planning and executing multichannel Telegraph Life campaigns.
From time to time, work collaboratively with colleagues across subscriptions to plan and deliver wider marketing campaigns to amplify editorial and drive acquisition growth
Support the Senior Marketing Manager in regular brand tracking to monitor perceptions of The Telegraph.
Analyse and report on campaign performance, identifying opportunities for optimisations and tests.
Take a project management role on elements of larger campaigns, liaising with relevant teams (e.g. design, editorial) to deliver high quality work to deadline.
Champion the value of strong brands and brand marketing to others in the Subscriptions department and wider business.
Carry out competitor research and stay abreast of the latest news and trends in media subscriptions

Essential vs desirable skills required for the role
Essential Skills

Excellent communicator both written and verbal, able to present articulately to a range of stakeholders/employees.
Has an inquiring mind; takes a lively interest in the world around them and thinks critically when presented with information, manipulating it for insights and opportunities.
Actively seeks relevant data to make decisions and can deal with complex data relating to own tasks.
Proactive and innovative, regularly generating new ideas to test.
Works collaboratively with colleagues, providing support and information as needed.
Comfortable juggling multiple projects and prioritising effectively to tight deadlines, raising potential issues early.
Has strong attention to detail; quickly spots and amends errors in own work.
Completes admin tasks promptly and keeps records and systems updated.
Professional and resilient, responding positively to changing circumstances and work requests and persevering in the face of obstacles.

Desirable Skills

Experience working in a media and/or subscriptions environment.
Copywriting skills.
Personal interest in the news industry

Benefits:

The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting.

We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities.

From dynamic working opportunities, medical cover, and parental leave (six months fully paid maternity leave and enhanced paternity/partner leave), to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.

Training and development

With support from your manager and colleagues, you'll also have access to a variety of training and development opportunities through The Academy.

Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.
Our commitment to inclusion
To find out more about Diversity, Inclusion and Belonging at Telegraph Media Group, and for more information on our purpose, beliefs, and people values, please visit our website