Marketing Executive - London, United Kingdom - Candyspace

Candyspace
Candyspace
Verified Company
London, United Kingdom

1 week ago

Tom O´Connor

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Tom O´Connor

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Description

ABOUT US
Candyspace are experts in designing, building and optimising digital products. We create websites, mobile apps and commerce solutions for ambitious organisations investing in growth and digital transformation. We are trusted to deliver by some of the world's best-known brands, including ITV, Rolls-Royce, Mazda, Mars and Colgate.

Working at Candyspace is about building products that people love.

We all work hard to define the sweetspot between customer demand and the needs of the businesses who employ us.

And by building products that they all love, we love those products too.

To do this you will be part of a diverse and inclusive team of like-minded people, ambitious for themselves and passionate about what they do.

You will work on exciting and challenging projects.


ROLE OVERVIEW

PRINCIPAL DUTIES
You will be responsible for the execution of a multi-channel marketing strategy including always-on and campaign activities


This will include:

Content

  • Ownership of Candyspace's content calendar to include responsibility for creating news and other short form content.
  • Creating a library of case studies, onepagers and other marketing collateral to support business development activity.
  • Proofreading of all content to ensure it meets Candyspace's brand guidelines and TOV.

Communications

  • Ownership of Candyspace's ommunications calendar to include the distribution of content across third party channels.
  • Regular maintenance of directories and listings.
  • Using Hubspot CRM for the purpose of direct marketing and marketing automation.

Digital Marketing

  • Content management of the Candyspace website.
  • Executing paid media activity and retargeting across LinkedIn, Google and other relevant PPC channels.
  • Content creation and community management across Candyspace's social media channels.
  • Creating weekly social media posts and monthly reports for a core client.

Events & PR

  • Organising Candyspace's own marketing events and webinars.
  • Sourcing and coordinating opportunities for Candyspace to appear on relevant third party platforms through speaking engagements, panel appearances, judging opportunities etc.
  • Maintaining the awards calendar, preparing award submissions and entering Candyspace, our clients and our people for awards.

Partner Marketing

  • Collaborating with key industry and technology partners to deliver comarketing initiatives and amplify our partners' news.

Reporting

  • The setup, measurement, analysis and evaluation of marketing activity.
  • Running regular reports for the Senior Growth Manager.

Person Profile

  • 2+ years of marketing experience.
  • Excellent written and verbal communication skills.
  • Hardworking, proactive, selfstarter with a positive attitude.
  • Good collaborator with a flair for bringing to life ideas from across teams and partners in a compelling manner.
  • Strong organisational skills, with the ability to coordinate multiple projects simultaneously.
  • Ability to analyse and interpret data to improve future marketing campaigns.

Desirable:


  • Marketing qualification e.g. CIM/IDM.
  • Agency or professional services experience.
  • Experience of working with third party suppliers.
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