Marketing Coordinator - Bradford, United Kingdom - Better Placed
Description
Sector:
Marketing
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Contact: Jessica
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Expiry Date: 16 September 2023
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Job Ref: 52279_
Better Placed is Recruiting for a well-known Insurance provider who is based in Bradford. They are looking for a Marketing Coordinator.
This is a Fix term contract for maternity cover
Day to day
- Assist with the planning and development of the Digital Marketing Strategy.
- Creation of social media content in line with company objectives.
- Creation of press releases, blogs and articles to appear on company websites and distribution to relevant media.
- Operational responsibility for the company intranet, including its maintenance and development via the site's CMS and liaison with external website agencies to ensure its usability, functionality and relevance for colleagues.
- Quarterly review of 3 company websites to check functionality, ensure links remain relevant and refer inconsistencies in copy content to senior personnel. Identification of defects and where relevant liaison with developers to correct.
- Production of website statistics through Google analytics to monitor the performance and effectiveness of company websites.
- Participation in projects as directed by Line Manager.
Essential
- An understanding of digital marketing communication channels and techniques.
- PC literate with experience of using Microsoft office including Word and Excel.
- Excellent copywriting and copyediting skills.
- Experience of website management, including use of content management systems such as perch, web analytics and SEO.
- Effective time management and delivery of projects within agreed timescales.
- A creative approach and an ability to work on own initiative.
- A team player with a professional and positive attitude.
- Excellent attention to detail and high levels of accuracy.
- Strong communication and interpersonal skills.
Desirable
- Experience of collating and analysing data using statistical or similar software packages.
- An understanding of database management for marketing purposes.
- Experience of using design packages such as InDesign, Publisher, Photoshop and Illustrator.
- Previous experience in insurance or financial services marketing.
- Professional marketing qualification or relevant degree.
Benefits:
- 20 days annual leave + bank holidays
- Hybrid flexible working (as discussed)
- 6% pension contributions
- Life and health insurance
- Car parking
- Performance bonus scheme
- Wellbeing platform
- Many social activities
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